The power of purpose
Best of 2014: How brands will help lead the movement to social good
Consumers are turning even more to social media and apps amid stay-at-home orders
TikTok and other apps are enjoying a surge in popularity as COVID-19 induced lockdowns continue.
Vans launches 'Foot the Bill' for 80 small businesses to create bespoke sneakers
All proceeds will go to these independent partners.
8 key tips for retail companies amid COVID-19 crisis
Brand advisor Joe Jackman has helped many big businesses reinvent themselves over the years.
Doing their bit in a crisis: L'Oreal, Budweiser, H&M and more step up
Brands are striving to make lockdown life easier.
M/SIX flies flag for supporting people with autism in adland
There are about 700,000 people on the autism spectrum in the UK, but only 16% are in full-time work, according to the National Autistic Society.
One-word answers with AT&T Brand Chief Fiona Carter
The marketing exec shares advice for marketers during this uncertain time.
Intel win boosts VMLY&R to top spot of global new business league
GSD&M has maintained its top position in the U.S.
NHS introduces vivid imagery from front line of crisis in latest ad
Messaging is similar to that of previous phase...
Radiocentre encourages brands to invest in medium amid lockdown
Work uses tagline: 'Business as usual, even when it's not business as usual.'
Featured thought leaders
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Lucie Greene
Worldwide Director, the Innovation Group, J. Walter Thompson -
Alain Sylvain
Founder, Sylvain Labs -
Ana Andjelic
SVP, Global Strategy Director at Havas LuxHub -
Faris Yakob
Co-founder, Genius Steals -
Kat Gordon
The 3% Conference -
Matt Eastwood
Worldwide Chief Creative Officer, JWT -
Thas Naseemuddeen
VP, Group Strategy Director, Deutsch LA -
Gustavo Martinez
Chief Executive Officer, J. Walter Thompson Co. -
Laura Fegley
Executive Creative Director, BBH New York -
Tham Khai Meng
Worldwide Chief Creative Officer, Ogilvy & Mather -
Andrew Benett
Global CEO, Havas Worldwide and Havas Creative Group -
Lucie Greene
Worldwide Director, the Innovation Group, J. Walter Thompson -
Lincoln Bjorkman
Global Chief Creative Officer, Wunderman -
Creative Director, Multicultural, Geometry Global, North America
Founder, Portas
Campaign Jobs
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Creative Director Six-figure base plus 30% annual bonus and comprehensive benefits Mind Gym, New York City, New York
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Online Marketing Manager Undisclosed Adagio Tea, Skokie, IL
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Marketing Director - Greater Los Angeles Undisclosed Cushman & Wakefield Inc, Irvine, CA
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Consumer Media Manager Undisclosed Infinity Insurance, Birmingham, AL
1 Former Hearst executive Terry Mansfield passes away aged 81
Mansfield was managing director of Nat Mags between 1982 and 2002.
1 Why marketers should take note of Facebook and Amazon's moves in digital audio
What are the reasons behind moves toward digital audio and what does it mean for marketers, asks the head of digital audio at Bauer Media.
Advertising after coronavirus must rediscover human instincts
What will the long-term impact of coronavirus be on advertising creativity?
Taco Bell reminds that their drive-throughs are still open in fun new spot
"Windows" multiplies user-generated clips, Zoom style, of customer trips through the drive-through.
M&C Saatchi closes LA office
West Coast shop announced closure on Twitter in early hours of this morning.
L'Oreal, RB and Essity collaborate to encourage responsible shopping
Brands involved include Plenty, Cushelle, Durex and Dettol.
Outdoor industry salutes NHS and key workers on coronavirus front line
Out-of-home campaign shows appreciation of workers serving during Covid-19 crisis.
Outsmart "Grateful Britain" by Mother
The out-of-home industry pays tribute to NHS staff and other key workers on the front line during the coronavirus crisis.
EasyJet scraps CMO role as Lis Blair exits
Blair has been at airline since 2012 and was appointed CMO in 2018.
CALM curates entertainment for Friday night indoors
Activities including comedy and a cooking session are presented by UK entertainers.
Cannes Lions 2020 cancelled
Neither festival nor awards will take place this year...
Russell Stover to hold virtual 'Great Bunny Hunt' for Easter
The chocolate brand also updated previous campaign images to better reflect social distancing.
Brands are bypassing production shops and asking influencers to create assets
The move is saving companies an average of 50% in creative costs.
Sloggi "Mind-blowingly light" by MullenLowe
Underwear brand Sloggi takes a trip into the absurd to promote its Oxygene bra.
Adland is 'open for business' as agencies continue to pitch during pandemic
But experience of delays or cancellations is widespread, according to survey conducted by ID Comms.
McKinney steps in to bring the world more good news
#SpreadMoreGood
Postmates gathers 16 celebrities in support of local restaurants
The #OrderLocal campaign features stars talking about their favorite spots and dining safely at home.
TBD Founder Rafael Rizuto joins BBH NY as creative chief
The industry veteran will officially take on the role April 20, Campaign US has learned.
Desperados and Elrow to live-stream DJ-led parties
Sessions will feature mix of genres, including deep house, tech house and techno.
Women's Health produces virtual well-being event
Sessions inspired by postponed live event.
2 April 2020
Account moves this week.
Pitch Update: Agency wanted to hop into bed with Simba
Lloyds Banking Group is seeking customer experience shop.
Please stop separating your logo
We need to start with a different question. What can we do as businesses to help at this moment?
An open letter from one indy agency to all the others
In the spirit of partnership.
Demystifying mental health in adland's C-suite
"The issues I face on a daily and weekly basis are very isolating."
Double-digit increase in media spend on ads.txt inventory
BidSwitch study of programmatic market also finds an increase in revenue for media trading via marketplaces.
BT "Code a cake" by AnalogFolk
Move over, The Great British Bake Off: BT is teaching parents and children alike to control a robot-staffed bakery through the art of coding, as its "Beyond limits" brand platform continues.