News & Analysis

Publicis CEO credits 'Power of One' for Fiat Chrysler win
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Publicis CEO credits 'Power of One' for Fiat Chrysler win

Sadoun: "I don't know why IPG lost, but we won because we had a unique combination of marketing and business transformation skills, linked by data, that no one else in the market can compete with."

One-word answers with MassMutual's Jennifer Halloran
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One-word answers with MassMutual's Jennifer Halloran

See what the marketing leader has to say about agency deal-breakers and buzzwords.

Funny or die: Why we need brands with a sense of humor
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Funny or die: Why we need brands with a sense of humor

Laughter is the best medicine - even for brands. See what Grey's Bevan Mahaney has to say about it.

Comscore hires new head of global marketing
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Comscore hires new head of global marketing

The brand is gearing up for a special 2019 with its mission to be the modern currency for planing, transacting and measuring multi-platform advertising.

Campaign US launches inaugural Power of Purpose Awards
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Campaign US launches inaugural Power of Purpose Awards

Judges include leaders from The Ad Council, 4A's, Creative Alliance and more.

WPP's GTB to cut staff after hiring EY for consulting help
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WPP's GTB to cut staff after hiring EY for consulting help

The job cuts will be less than 2 percent of the group's global staff.

TV stations in all 50 states aim to end 'buzzed' holiday driving
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TV stations in all 50 states aim to end 'buzzed' holiday driving

Project Roadblock has been saving lives during the holiday season for 15 years.

Campaign US reveals inaugural Female Frontier honorees
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Campaign US reveals inaugural Female Frontier honorees

From Championing Change to Leading the Charge, find out who we're recognizing in 2019.

Capturing enthusiasm: The rise of the casual hardcore consumer
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Capturing enthusiasm: The rise of the casual hardcore consumer

Fierce brand loyalty among consumers is waning. Find out what Justin Cox thinks the industry can do about it.

Meet the team quietly (and successfully) transforming adland
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Meet the team quietly (and successfully) transforming adland

AgencyAgile has helped restructure more than 100 agency models as shops continue to grapple with fast-paced industry change.

Terri & Sandy breathe much-needed life into hearing aid market
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Terri & Sandy breathe much-needed life into hearing aid market

The independent teamed up with Phonak to push its Marvel products.

Trojan Man sings, 'I touched a penis today,' on Big Sexy Album
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Trojan Man sings, 'I touched a penis today,' on Big Sexy Album

Other sexy songs on the record include "C.L.I.T.O.R.I.S." and "I won't go bareback."

Movers & Shakers: BBDO, McCann, mcgarrybowen and more
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Movers & Shakers: BBDO, McCann, mcgarrybowen and more

This week's account of wins and losses, lay-offs and hires.

MediaLink CEO Michael Kassan's 2019 industry predictions
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MediaLink CEO Michael Kassan's 2019 industry predictions

Find out what the industry exec believes is in store for holding companies, brands and more.

The state of advertising has never been better
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The state of advertising has never been better

Creativity and diversity-powered shops are leaving stifled and opaque agencies in their wake.

FIG wins creative rights for Benjamin Moore & Co
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FIG wins creative rights for Benjamin Moore & Co

The agency will team up with Horizon Media to launch a new campaign.

Santa sheds some serious weight in Audi's new ad
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Santa sheds some serious weight in Audi's new ad

The automotive brand teamed up with M/H VCCP for the three-minute spot.

Chaos or creation? That depends on your partnership
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Chaos or creation? That depends on your partnership

Find out what Bruno Gralpois has to say about the future of the advertising industry.

Kastner gifts its '&' to agencies across West Coast in solidarity
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Kastner gifts its '&' to agencies across West Coast in solidarity

Red Bull's AOR recently changed its name from Kastner & Partners.

Are we there yet? PMG's Carly Carson says 'the tides will turn'
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Are we there yet? PMG's Carly Carson says 'the tides will turn'

Every week, we ask industry insiders across all job levels and titles to share personal stories about equality, diversity and inclusion in adland. We know we're not there yet, but we want to document the highs and lows as the industry slowly transforms for the better.

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