News & Analysis

Here's how brands celebrated Earth Day
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Here's how brands celebrated Earth Day

As the planet warms, any attention is more than welcome.

Is blockchain the future of U.S. cannabis industry?
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Is blockchain the future of U.S. cannabis industry?

How cashless solutions play a pivotal in growing cannabuisness.

Just how creepy is the Facebook - Cambridge Analytica story?
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Just how creepy is the Facebook - Cambridge Analytica story?

A look at the situation from the other side.

The psychology of diversity and why it boosts creativity
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The psychology of diversity and why it boosts creativity

Creative companies should embrace five phases of action, says Roberts.

Ford's global creative review spells trouble for longtime partner WPP
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Ford's global creative review spells trouble for longtime partner WPP

The automaker is one of WPP's largest accounts.

Brands are using influencers to get around cannabis restrictions
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Brands are using influencers to get around cannabis restrictions

A new Traackr survey shows which startups are making inroads.

What I wish every company knew about creativity
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What I wish every company knew about creativity

It's a process, not a discipline, says this senior strategist.

One-word answers with VML diversity leader God-is Rivera
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One-word answers with VML diversity leader God-is Rivera

Rivera tells Campaign what leaders can do to enhance diversity and inclusion.

Future 'wide open' for more diverse KFC colonels, says U.S. CMO
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Future 'wide open' for more diverse KFC colonels, says U.S. CMO

The chain throws Reba McEntire out of the colonel rotation to launch new sandwich.

Here's why a YouTube star created a robot for HBO
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Here's why a YouTube star created a robot for HBO

The second season of Westworld - sci-fi thriller ripe with A.I. beings - airs April 22.

What is black girl magic, and why should brands care?
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What is black girl magic, and why should brands care?

Brands are missing out by completely missing the point, says Lisa.

Ogilvy buys Quebec-based Brad to amp up 'creative firepower'
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Ogilvy buys Quebec-based Brad to amp up 'creative firepower'

The acquisition comes as Ogilvy dismantles its model and builds a new internal structure.

Fishbowl aims to unite agency leaders and staff with anonymous conversations
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Fishbowl aims to unite agency leaders and staff with anonymous conversations

About 25 percent of U.S. employees across the top 200 ad agencies use Fishbowl.

Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'
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Ogilvy CEO John Seifert on Martin Sorrell's exit: 'The show must go on'

Seifert said feedback from clients has been positive.

Movers & Shakers: Y&R, Omnicom, Bailey Lauerman and more
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Movers & Shakers: Y&R, Omnicom, Bailey Lauerman and more

The week's account wins and losses, promotions, new hires and layoffs.

Ad Council goes 'Beyond I Do' to fight LGBT discrimination
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Ad Council goes 'Beyond I Do' to fight LGBT discrimination

The fully integrated campaign targets misperceptions about ongoing LGBT barriers.

Dunkin' Donuts appoints BBDO Worldwide as creative AOR
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Dunkin' Donuts appoints BBDO Worldwide as creative AOR

ARC/Leo Burnett will handle in-store promotions.

Liberty Mutual brings on Initiative to handle U.S. media
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Liberty Mutual brings on Initiative to handle U.S. media

The insurer hired Goodby as its new creative shop late last year.

Omnicom beats estimates in Q1, but sees slight dip in North America
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Omnicom beats estimates in Q1, but sees slight dip in North America

Omincom Group reports 2.4 percent organic revenue increase for Q1.

Here's why Brighthouse Financial won't try to be funny in ads
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Here's why Brighthouse Financial won't try to be funny in ads

The firm has launched a new campaign with BBH New York.