The new logos really are…something.
Ever wonder what ever happened to the Wendy’s nuggs kid? (Hint: He's in the picture).
Darden chats about DE&I, internal comms and global marketing at the financial services giant.
The experiential installations will launch in New York City, Chicago and Austin.
L&C NYC’s campaign ‘Malnutrition Labels: Food Waste’ sheds light on food waste statistics.
#BanishBoobLights gets in on the joke to make modern lighting accessible.
Twitter users poked fun at and criticized the branding for Pfizer, Moderna and AstraZeneca’s vaccines in Canada.
Marketers are quickly reading up on the colossal fan bases and socially conscious messaging that K-pop groups offer and how they can give brands a direct line to younger consumers.
The popular character is revived through a YouTube series and Roblox integration.
The spots, starring Justin Baldoni and the Holderness Family, promote the brand’s ‘HP Pays Your PTA’ program.
Celebrations include partnerships with organizations, live events and month-long special content.
The Summer Games were not what lead sponsor Toyota had counted on, but nonetheless the automaker endeared itself to Japanese by focusing on bettering society, say in-market commentators.
She discusses the main ingredients in the fast-food chain’s transformational, make-or-break refresh.
Brands celebrated the return of football with partnerships with NFL players.
The #DecodetheBias campaign shows how beauty filters and search results cater to Eurocentric beauty standards.
BarkBox posted a mockup, and Nickelodeon liked it. Fingers crossed, Blue’s Clues fans and dog owners.
CMOs will find it challenging to continue to virtually engage with customers: Salesforce's Wendy Walker
Salesforce's senior director of marketing in APAC holds forth on an explosion in data sources, saturation in virtual marketing and the re-skilling required for marketers as pandemic changes to the market turn permanent.
Campaign US readers say Facebook’s reputation of tracking and targeting makes them uneasy about the smart glasses.
The #CIROCStands program, created in collaboration with Sean ‘Diddy’ Combs, amplifies Black business owners’ stories.
“Unity” is the theme of the year.
The chain’s headquarters has a room dedicated to social listening called The Fishbowl, and it takes the opinions of its fans very seriously -- especially about potatoes.
Juntos Crecemos is the company’s new $50 million multiyear platform supporting Hispanic-owned businesses.
Pepviz uses advanced analytics, data science and more to reach shoppers in a personalized way.
She will be responsible for overseeing the company’s customer experience team.
Walgreens is working with VMLY&R and Mediacom for the creative and marketing aspects of the campaign, and H+K Strategies and CGI Health on the PR, earned media and social media components.
The interactive online experience features real people sharing the consequences of driving while impaired.
The French vodka brand is bringing the US Open to fans nationwide in honor of the drink’s 15th anniversary.
It wasn’t a fever dream; screenshots prove it was real.
A Campaign US poll suggests the brand’s reputation may be too tainted to fix.
The ebook aims to help parents and children navigate the stressors of moving.