Agency news
The Blueprint plots U.S. expansion with hire of BBH’s Jules Brenton
Brenton joins the executive search firm as director of growth and is responsible for opening its New York office.
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Le Truc and Leo Burnett Ukraine launch pro-bono campaign for Human Rights Foundation
The campaign will drive donations for the Human Rights Foundation’s Ukraine Solidarity Fund: Operation Sunflower.
Next 15 swoops in to agree surprise £310m takeover deal for M&C Saatchi
Deal comes days after M&C Saatchi directors rejected rival offer from Vin Murria's AdvancedAdvT.
Movers & Shakers: Lyft, Mediahub, Deutsch New York, Lightning Orchard, PeterMayer and more
This week’s agency news, people on the move and brand buzz.
Dept acquires Dogstudio, the shop behind Tomorrowland’s virtual festival
In an exclusive interview, Dogstudio explains why it selected Dept over other suitors, and the agency group provides insight into its acquisition strategy.
How are agencies handling the return of pre-Covid overhead costs?
Looser borders and back-to-office plans indicate that agency overhead costs are inching towards pre-Covid levels. We explore what this means for agencies’ bottom lines and work culture.
Wunderman Thompson hires Josh Loebner as global head of inclusive design
The agency is doubling down on inclusive design as clients look to create more accessible solutions for consumers.
New trade organization forms to help DE&I leaders succeed
BRIDGE aims to connect DE&I leaders to key stakeholders in organizations to succeed in their roles.
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David Kolbusz joins Lightning Orchard as CCO
The agency will rebrand to Orchard following the former chief creative officer at Droga5 London's arrival.
S4 Capital strikes deal with US tech consultancy firm TheoremOne
The advertising company’s acquisition drive continues in wake of accounting issues.
M&C Saatchi directors reject Vin Murria’s latest bid as ‘derisory’
Murria claimed she has written support from around 20% of agency shareholders.
Mediahub nabs Lyft US media account
EXCLUSIVE: Account is estimated to be worth around $50 million annually.
United Airlines partners with AOR 72andSunny to launch Good Leads The Way push
It’s the company's first national brand campaign since Flyer Friendly in 2013.
Pressure on WPP, IPG, Dentsu, Publicis and Omnicom escalates over climate change
A new report has claimed a flood of lawsuits over greenwashing is threatening ‘embarrassing discovery processes, unflattering news cycles and expensive and time-consuming legal reviews’ for PR and advertising agencies.
Customer transformation, digital drive continued resurgence at Dentsu
The group reported 14.9% growth in net revenue at Dentsu Japan Network, and its international business posted a 17.7% uptick in its top line for the first quarter of 2022.
S4 Capital axes bonuses and ex-CFO exits as fallout from audit woes continues
The Sunday Times published an in-depth report into what it claimed was the accounting 'chaos'.
Creative licensing company Catch & Release launches a creative agency
The full-service agency will build campaigns only using content it finds online.
Carat appoints first U.S. chief media officer
Diana Bojaj takes on the role to grow Carat’s media products, having led strategy on the General Motors account.
Guinness thirsts for summer in AMV BBDO campaign
The out-of-home campaign builds on last year’s ‘Looks like Guinness’ spot.
Movers & Shakers: Droga5, No Fixed Address, Accenture Song, Budweiser and more
This week’s agency news, people on the move and brand buzz.
Publicist launches enterprise product
The company has a network of nearly 10,000 vetted and pre-screened workers.
Julian Douglas on the Pitch Positive Pledge: ‘I’d be happy if we had fewer pitches and can take this abroad’
The IPA president opens up about what he would have liked to include in the Pitch Positive Pledge, whether it has teeth and his ambitions to take it overseas.
EssenceMediacom CEO Nick Lawson unveils new global leadership team
Josh Krichefski and Tim Irwin handed key roles.
Campaign Global Agency of the Year Awards 2021: winners revealed
The global program recognizes agencies across the world doing great work.
TBWA NZ debuts fully remote global agency team
This business will work on New Zealand projects that require remote talent, equipment and locations to execute a campaign.
Major ad holding companies to fund staff travel for abortion access
Five of the ad industry’s agency holding companies have revamped their benefits packages to fund travel for women seeking abortions in the US, in wake of the Supreme Court’s leaked memo.
VCCP launches first global campaign for Sage since brand refresh
The campaign aims to reflect the new requirements of SMBs.
Campbell Ewald’s The Salon named culture agency for Forever 21
The Salon, a new cultural consultancy within Campbell Ewald, has been brought on to infuse culture into the fashion brand’s marketing approach.
Mark Penn: Stagwell hits scale, ‘takes share’ from the holding companies
The new holding company is gaining ground with bigger clients and scaling internationally, Penn said on its Q1 earnings report.
Stella McCartney and Lenovo team up on sustainable fashion design course
The partnership, developed by Neverland, sees McCartney inspire students from the Central Saint Martins MA Design course to explore the relationship between fashion and technology.
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