Analog tools beget digital nostalgia in the latest "Practically Magic" spot.
Apple's latest spot brings lovers together in the midst of an invisible crowd.
Instead of throwing food or punches, the marketer launches pop culture references.
Greek towns and folk music help Apple showcase Portrait Mode feature
Apple's latest spot turns a school play into movie magic
TBWA\Media Arts Lab continues the "Practically Magic" campaign with a swarm of color
Water resistance and other new features headline campaign by TBWA\Media Arts Lab
TBWA\Media Arts Lab delivers another Muppet masterpiece for Apple
TBWA\Media Arts Lab spot features everyone's favorite obsessive gastronomist
Video for Apple's latest smartphone gets start treatment while focusing on the product