The Campaign Fix
May 21, 2022

Now in its sixth year, the Campaign US 2022 40 Over 40 Awards honor those who have committed their careers to driving the business and the industry forward. Enter now!

On May 25 at 2pm ET, tune in virtually to the Brand Film Awards, presented by Campaign US, PRWeek US and MM+M. Learn more here.

Do you know a student looking to learn more about the advertising industry? Campaign US is running a special 90-day free trial for academics. Subscribe now at a rate of $46 per year!

 
Latest from Campaign
Next 15 swoops in to agree surprise £310m takeover deal for M&C Saatchi
Next 15 swoops in to agree surprise £310m takeover deal for M&C Saatchi

Ida Axling

Deal comes days after M&C Saatchi directors rejected rival offer from Vin Murria's AdvancedAdvT.

 
Coca-Cola reimagines Queen’s ‘A Kind of Magic’ to launch its global music platform
Coca-Cola reimagines Queen’s ‘A Kind of Magic’ to launch its global music platform

Fayola Douglas

The platform connects emerging musical talent including British singer-songwriter Griff.

 
The Blueprint plots U.S. expansion with hire of BBH’s Jules Brenton
The Blueprint plots U.S. expansion with hire of BBH’s Jules Brenton

Jessica Heygate

Brenton joins the executive search firm as director of growth and is responsible for opening its New York office.

 
Creating a more AAPI-friendly workplace
Creating a more AAPI-friendly workplace

Laura Small

Finding ways to help employees forge connections helps to cultivate a sense of belonging and connectivity, needed more than ever as we continue to adapt to hybrid work.

 
Le Truc and Leo Burnett Ukraine launch pro-bono campaign for Human Rights Foundation
Le Truc and Leo Burnett Ukraine launch pro-bono campaign for Human Rights Foundation

Shauna Lewis

The campaign will drive donations for the Human Rights Foundation’s Ukraine Solidarity Fund: Operation Sunflower.

 
 
Agency Report Cards
Agency Report Cards 2022: Horizon Media
Agency Report Cards 2022: Horizon Media

Campaign US Staff

Read Horizon Media's 2022 Report Card below.

 
 
Campaign Chemistry
Campaign Chemistry Rewind: Horizon Media CEO Bill Koenigsberg
Campaign Chemistry Rewind: Horizon Media CEO Bill Koenigsberg

Alison Weissbrot

Koenigsberg chats about the future of media, the crisis in Ukraine and how Horizon is getting staff back into the office.

 
 
Upcoming events
Campaign US 2022 40 Over 40 Awards open for entry
Campaign US 2022 40 Over 40 Awards open for entry

Campaign US Staff

The awards honor executives who have worked hard and made their mark on their companies and the industry.

 
REVEALED: The 2022 Power of Purpose Awards shortlist
REVEALED: The 2022 Power of Purpose Awards shortlist

Campaign US Staff

The honorees demonstrate exemplary work in purpose-driven marketing.

 
2022 Brand Film Awards shortlist revealed
2022 Brand Film Awards shortlist revealed

Campaign US Staff

PRWeek, MM+M and Campaign US present the finalists for the annual awards show, which takes place virtually on May 25.

 
 
Partner content
‘Total Commerce’: Why luxury brands are winning the race for consumers
Promoted
‘Total Commerce’: Why luxury brands are winning the race for consumers

Carl Preller, managing partner, retail and shopper marketing, Tag

Tag takes a look at five principles consumer brands can adopt from the luxury sector to successfully deliver a total commerce experience.

 
TV Measurement: Where we’re at, where we’re going
Promoted
TV Measurement: Where we’re at, where we’re going

Campaign US Staff

Addressing the industry push for alternative measurement solutions in TV.

 
The shift to streaming: A tipping point
Promoted
The shift to streaming: A tipping point

Campaign US Staff

How consumers continue to gravitate to connected TV and online video and the new ways brands and networks are looking to connect with a changing audience.

 

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