Media

Articles: 303 Results
Headshot of Jamie Power

Disney beefs up addressable ad unit with Cadent’s Jamie Power

EXCLUSIVE: Media giant invests in addressable, insights and measurement talent as it seeks to further unify its ad offering.

People walking past Chipotle restaurant

Chipotle takes a bite out of Gen Z’s new favorite social app

The QSR restaurant is making its presence felt on BeReal.

Person using touch screen on Facebook Ad Manager

Meta to provide insight into how political ads are targeted

Facebook owner will share with academics the ways in which social-issue, electoral and political ads are targeted to users across

Richard Edelman standing behind a lectern with 2022 Edelman Trust Barometer branding

Most consumers now view geopolitics as a top priority for business — Edelman research

Businesses need to take a stronger position on geopolitical issues, according to new research presented to the World Economic Forum

Headshot of Sean Walsh

DMG Media appoints US-based global chief brand officer

DMG Media's brands include Mail Newspapers, MailOnline and DailyMail.com.

Woman sitting on bed holding smart phone

Social ad spending up in Q1, but did it pay off?

However, those totals pale in comparison to a strong Q4 2021.

Hand holding smart phone with Lyft logo on screen

Mediahub nabs Lyft US media account

EXCLUSIVE: Account is estimated to be worth around $50 million annually.

Headshot of Elon Musk

Elon Musk, master of his own PR, puts Twitter deal on hold

The billionaire has pressed pause on the $43bn deal — and the talented self-publicist is trending (again).

A phone with the Google logo. The phone itself sits on a laptop keyboard.

Adland reacts after Google rolls out further ad controls for users globally

YouTube users can now limit ads relating to pregnancy, parenting, dating and weight loss, in addition to gambling and alcohol.

Dara Nasr in front of a wall full of tweets

Twitter’s Dara Nasr: ‘Authenticity and dialogue are two important trends in advertising’

Twitter has researched online conversations that show what brands should be mindful of.

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