Articles: 1324 Results
Attendees at SXSW 2023

AI, Web3, purpose and SVB: Takeaways for marketers from SXSW 2023

Amidst the AI hype, discussions about new technologies struck a more cautious tone than prior years as advertising and tech

Headshot of Kristen Cavallo

'Brand enemies are more important than purpose': MullenLowe's global CEO

On her recent visit to Singapore, Campaign sits with CEO Kristen Cavallo to talk about the value of creativity, leadership

The opening page for Banshees the game

Cogs & Marvel recreates The Banshees of Inisherin as 8-bit arcade game

The video game has been created by the Irish-founded agency to celebrate St Patrick's Day.

The Silicon Valley Bank (SVB) logo is seen through a rain covered window

Marketers expected to scrutinize partner contracts post-SVB collapse

Advertising economy experts suggest the Silicon Valley Bank failure is generating increased uncertainty in the ad market and a reevaluation

Campaign US Movers and Shakers wordmark

Movers & Shakers: FanDuel, Twisted Tea, VaynerMedia, Dept and more

This week’s agency news, people on the move and brand buzz.

An illustrated photo of contributors to the book

A Colourful View From the Top: inspirational stories from black and brown executives

A series of inspirational stories on how black and brown leaders have made it to the top of their professions

Robert Mayhew sitting on a couch, coffee in hand

TikTok creator Robert Mayhew joins Gravity Road as creative director

Mayhew has developed a 140,000-strong following on TikTok over the past two years.

Bloody Mary cocktail being poured from bottle

GSD&M taxes booze at SXSW to raise awareness on the tampon tax

The Women’s History Month campaign elucidates the extra money women spend on a luxury tax placed on essential feminine hygiene

Daughter sitting in working mothers lap

Women demand flexibility in the wake of office mandates, economic downturn and layoffs

Burn out, loneliness and lack of support are pushing women to make work, work for them — despite increasing economic

Bottle of Trivento

Argentine wine brand appoints global creative agency

The win follows a three-way competitive pitch run by Ingenuity.


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