Joanna Lord will head up the service's 300-strong growth team.
The luxury brand is taking over a building in New York City's Hudson Yards.
Vodka brand's experience features cocktail bar and recipes at JFK Airport.
Activation will feature non-alcoholic cocktails and yoga.
Breach dates back to before Marriott bought Starwood group in 2016.
The MDC Partners agency won the business following a competitive review.
Christopher Wylie talks to Campaign about creativity and data misuse.
Wunderman will retain production, according to people with knowledge of the matter.
Agencies are competing for the account as part of holding company teams.
SoundSeeker, created alongside Berklee College of Music, involved reviews of hundreds of music tracks along with 10,000 photos, matching each