Telecom / Utilities brands
AT&T says don't settle for just OK in 2019
The network teamed up with BBDO, Critical Mass, Hearts & Science, Organic and Dieste to hammer home the importance of
Verizon's 'titanic' drive to slash agency partners from 46 to 18
The brand's in-house agency leader reveals the highs and lows of streamlining its marketing efforts.
Private View: Con Edison's debut commercial proves polarizing
Barbarian's Leo Leone and Circus Maximus' Ryan Kutscher have very different views of Con Edison's first TV campaign from Havas
Cricket Wireless wishes us a 'very share-y season'
The three-minute film follows the highs and lows of our animated spokespeople as they return home for the holidays.
Sprint: 'Taking media in-house has blown away our expectations'
Mobile carrier has saved $150m, chiefly in marketing efficiencies.
Cambridge Analytica whistleblower calls for online regulation
Christopher Wylie talks to Campaign about creativity and data misuse.
AT&T backs The Trevor Project's LGBTQ suicide prevention push
The telecoms giant is contributing $1 million, tech-focused goods and services and more.
Global marketers expect their budgets to rise in 2019
At least six in 10 marketing chiefs globally are expecting growth in their budgets in the coming year, with 73%
Shell's expected global winners: VCCP, Dentsu, Mediacom, Doremus
The global review kicked off in January for creative and media.
Pepsi overtakes Coke as world's most effective brand in Effie Index
Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018 Effie Effectiveness Index, replacing last year's
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