Telecom / Utilities brands
Authentic brands are rooted in a fundamental mission that defines their relationship to the world and to the consumer.
Sea heroes and data: why Deutsche Telekom's Hans-Christian Schwingen is up for Global Marketer of the Year
Campaign is showcasing the six chief marketing officers shortlisted for the World Federation of Advertisers' Global Marketer of the Year
The World Federation of Advertisers has shortlisted six CMOs to compete for its inaugural Global Marketer of the Year award.
Shell's latest update to its #makethefuture campaign is a music video featuring five global music artists each representing a clean
Is your programmatic buying really working? Can you prove it? This hot, hyped technology too often over promises and under-delivers...
Deutsche Telekom is following up its multiple Cannes Lions-winning mobile game Sea Hero Quest with a VR sequel to the
"This hype around digital and social is a bit of an exaggeration. It needs to be part of the mix,
"The art of mass media is definitely not dead" says Direct Line's Mark Evans - so how can brands get
After landing an 8-figure deal, the actor plays the everyman in BBDO New York campaign.
The hours of traditional TV people watch remains relatively unchanged by SVODs.
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