Wearable tech
Former Snap exec Will Scougal heads We Are Social AR agency
The agency, called Make My Day, will focus on producing AR campaigns at scale for global brands.
.png)
Google creates ‘full-body’ experience to show its design is ‘shaped by water’
The immersive experience takes place during Milan Design Week.
Unilever’s Conny Braams: ‘Trust not crypto’ should be currency of Web3
Braams has also taken on new role at FMCG giant to mark convergence of marketing and sales.
Publicis Groupe retains Samsung U.S. media and digital business
A ‘Power of One’ team of agencies will continue to handle media and digital for the brand.
Supertanker Google will charge ahead despite the coronavirus setback
Why would Google think about a hiring freeze at all right now? Even if it cuts marketing spend, the titan
YouTube opens first-ever pop-up in New York
YouTube house promotes platform's growing list of offerings.
Tech brands tumble amid Apple's downward revenue revision
Apple's share price dropped by 7% in after-hours trading.
Huawei's CMO on the power of collaboration and the need to amplify the brand
The brand's CMO talks to Campaign about how it is pushing its brand message through "collaboration" and innovation rather than
Get ready for the era of mixed reality
For brands, transformation should be about combining the online and offline worlds through technology to make consumers' lives easier, Abi
Apple devices help a blind drummer and nonverbal teen thrive in new spots
Siri and accessibility features take center stage in ads for Global Accessibility Awareness Day.
GET YOUR CAMPAIGN DAILY FIX
Don’t miss your daily fix of breaking news, latest work, advice and commentary.
register free