Social media

Articles: 378 Results
A photo of Ed Turner and Sarah Cabey, who join VaynerMedia

VaynerMedia recruits ex Twitter agency lead and hires VP of client partnerships

Ed Turner and Sarah Cabey join as VP of media, EMEA and VP of client partnerships, respectively.

A blue and red artwork of Elon Musk's head next to a Blue Twitter logo in a black smartphone screen. (Getty Images)

Twitter advertisers exit as brand safety concerns escalate

Agency leaders warn that cutting resources into moderation and Musk’s own behaviour on Twitter is turning advertisers away from the

A phone screen with the Whatsapp, Messenger, Instagram and Facebook apps in front of Meta logo

Zuckerberg announces Meta job cuts in wake of ad downturn

More than 11,000 staff at the Facebook, WhatsApp and Instagram owner are affected.

Elon Musk wearing a red gladiator armour costume at a Halloween party this year (Photo: Getty Images)

Is Twitter worth saving?

'Had to delete my old Twitter account.' Those were my first words on Twitter and, in a bizarre twist of

Clockwise from top left: Smith, Hawkins, Dubbins, Ebdy, Camacho

What does Elon Musk’s takeover of Twitter mean for advertisers?

Industry experts are urging brands to 'wait and see' as new Twitter owner Elon Musk overhauls the platform.

Close-up of someone's hands using a smartphone (Getty Images)

Brands urged to ‘read the room’ as nation mourns the Queen

Brands have been advised to tread carefully on social media as a period of mourning for the Queen begins, amid

An image of an eye looking at a social media feed. Photo: Getty Images

Shorter ads deliver better attention on social media

Study has shown that ads on Twitter delivered the most total attention, while TikTok had the strongest active attention.

A woman takes a photo of a TikTok billboard on her mobile phone. All photos: Olivier Anrigo

Safety, shopping, SMEs – inside TikTok's plans to conquer the social media world

TikTok's global leaders on how they plan to attract 'millions' of advertisers.

A Meta cold storage facility

Mindshare launches measurement tool for creative

The agency worked with Meta to develop a tool that assesses the impact of good creative.

TikTok Shop UK's web page, which features videos of creators selling products

TikTok disputes report it is 'abandoning' live shopping expansion in Europe

The platform says it never planned to launch TikTok Shop in continental Europe in the first half of this year,

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