Technology brands
MediaMonks enhances software production with AI
AI will be used to deliver select highlights from live broadcasts to consumers.
Adtech platforms Bidstack and Venatus announce in-game advertising partnership
The tie-up will allow both companies to enhance their in-game campaign offerings.
WPP calls for candidates to join its creative tech apprenticeship scheme
Follows a pilot programme launched in November 2022.
Has the ad industry become over-reliant on tech clients?
Campaign's question of the week asks industry leaders whether a widespread reduction in spend signals too much reliance on technology
Former Snap exec Will Scougal heads We Are Social AR agency
The agency, called Make My Day, will focus on producing AR campaigns at scale for global brands.
LinkedIn just pulled our anti-greenwash film. Why?
Glimpse founder James Turner claims LinkedIn pulled his collective's parody film that urges people to stop following influencers who are
Influencer vomits dollops of oil in anti-greenwashing film
Film highlights how influencers are sometimes paid by oil companies to disseminate misinformation.
'Business as usual': Twitter’s UK sales chief writes letter to adland
Twitter will share finalised new logo and branding in due course.
Dept launches gaming division after finding '88% of Gen Z are gamers'
Isabel Perry, vice-president of emerging technology at Dept, tells clients: 'Your future customer is a gamer.'
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