Technology brands

Articles: 10899 Results
FMCG: The sector was in the top three for nine consecutive months

Campaign AI global new-biz client spotlight: tech brings in more than $1bn despite adspend dip

FMCG drops out of the top three after billings plummet by 63%

The year ahead for tech: which platforms have Tiktok in their sights?

As consumers seek a softer side to social media, Campaign focuses on the contenders set to pick up where TikTok

Apple: ad documents three situations where Apple Watch's have saved lives

Shock and applause for Apple Watch's chilling real-life emergency call ad

The ad uses audio from three emergency phone calls to highlight how the Apple Watch Series 7 with LTE can

Credit: Unsplash

The 10 most-read tech stories in 2021

From cookieless targeting to Discord’s first campaign, Campaign US rounded up the biggest tech stories of the year.

Credit: Getty

9 martech predictions for 2022

Marketing tech execs predict the biggest trends in the space for the coming year.

The metaverse will be built on creative meritocracy, not deep pockets

Platforms have traditionally been created and controlled by tech giants, but new-gen creatives are building these platforms themselves.

Nike commits to the metaverse with virtual footwear acquisition

Digital collectibles creators RTFKT valued at $33.3m earlier this year.

 Michelle Klein, VP of global business marketing at Meta

Meta names Michelle Klein VP of global business marketing

She will be responsible for developing and executing global marketing strategy for Meta for Business and its ads solutions.

Peloton reacts to Sex in the City reboot with a timely spot reaffirming its bikes are safe

Peloton capitalises on shock death in TV reboot

After Sex and the City used a Peloton bike to kill off Mr Big, the exercise equipment brand has made

Meta’s Nicola Mendelsohn promises change: ‘We’re not satisfied with where we are’

Mendelsohn has acceded to the role of ad chief at a tricky time for the owner of Facebook, as it

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