Online shopping
VR experience for Billy Corgan single wins Digital Craft Grand Prix
A VR music video created for "The Aeronaut", a track by Smashing Pumpkins singer Billy Corgan, has won the Grand
Google wants to change the way we shop online, beginning with beauty brands
YouTube influencers, sexier shopping searches and a ton of data are all part of Google's master plan.
Amazon signals earthquake for grocery industry by cutting prices at Whole Foods
Amazon has announced an immediate round of price cuts at Whole Foods Market, the high-end food retailer it reached a
Behind Diesel's surprising success in Japan
Localization, unusual media placements and a certain amount of controversy are factors that have helped the brand establish its place
What marketers can learn from Lavar Ball
The retired football player and founder of Big Baller Brand is proof that you don't need an MBA to be
Will Amazon devour brands?
Retail is being eaten alive by Amazon and brands could be next, writes the director at Furthr.
Meet Dawn: The customer of the future
How people shop, connect with and think about brands is evolving at a rapid pace. A senior associate of Lippincott's
Sorrell eyes Amazon opportunity as WPP buys Marketplace Ignition
WPP-owned Possible has acquired Marketplace Ignition, an e-commerce agency focused on advising clients on how to grow their business on
Influencer marketing is creeping into Alexa
Hearst Corp. is bringing daily Oprah quotes to Amazon Alexa.
Alibaba to draw almost one-third of China's digital adspend: eMarketer
The giant is tipped to earn $16 billion from digital advertising revenue this year.
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