Clothing stores

Articles: 237 Results
Behind Diesel's surprising success in Japan

Behind Diesel's surprising success in Japan

Localization, unusual media placements and a certain amount of controversy are factors that have helped the brand establish its place

The shopping habits of affluent APAC spenders on holiday

The shopping habits of affluent APAC spenders on holiday

New research from Publicis addresses the appetite for global versus local brands, willingness to blow the budget and how meticulously

JCPenney looks to millennial males to save sales slump with online video series

JCPenney looks to millennial males to save sales slump with online video series

CNN's Great Big Story is behind the four-part series promoting fashion line Collection by Michael Strahan.

Lane Bryant CMO blasts the 'Girls' Lounge' at 4A's, and its CEO pounces

Lane Bryant CMO blasts the 'Girls' Lounge' at 4A's, and its CEO pounces

Brian Beitler's on-stage remark incited an animated off-stage debate, then an appearance in the Lounge itself.

Pop-up stores are getting smarter

Pop-up stores are getting smarter

Pop-up stores can reflect deep integration with modern, high-tech marketing methods.

Nike, Muji targeted in China consumer rights exposé

Nike, Muji targeted in China consumer rights exposé

Both companies are accused of having misled consumers through their marketing.

Nike Women challenges female stereotypes on a global scale

Nike Women challenges female stereotypes on a global scale

, Wieden & Kennedy Amsterdam for Nike

For International Women's Day, Wieden+Kennedy Amsterdam urges girls to "Believe in More."

Ralph Lauren hires ex-Vice and BBH strategist Bottomley as first CMO

Ralph Lauren hires ex-Vice and BBH strategist Bottomley as first CMO

Ralph Lauren has hired former Vice and Bartle Bogle Hegarty strategist Jonathan Bottomley as the fashion brand's first chief marketing

Hall of shame: More multicultural brand blunders

Hall of shame: More multicultural brand blunders

It's baffling how often even major companies continue to get their messages wrong.

How science inspired Uniqlo's first global branding effort

How science inspired Uniqlo's first global branding effort

In an interview with Campaign in New York, Lindsay Cole and Devon Hong from Droga5 share insights on the agency's