Retail brands

Articles: 613 Results
Travelpro goes to United Collective as AOR

Travelpro goes to United Collective as AOR

Insider brand, invented by a pilot, looks to connect with today's "diverse and savvy" travelers.

Under Armour's new star-studded campaign is sure to make you sweat

Under Armour's new star-studded campaign is sure to make you sweat

It's the brand's largest global platform to date.

NFL's John Randle is back and more zen than ever in latest Sleep Number ad

NFL's John Randle is back and more zen than ever in latest Sleep Number ad

Number 93 on the field and 55 on his Sleep Number mattress is taking tranquility to the next level.

A brighter logo now greets Landmark Health patients

A brighter logo now greets Landmark Health patients

The company kept its familiar tree symbol but changed everything about it.

IKEA doesn't care what you call its latest winter sale

IKEA doesn't care what you call its latest winter sale

This save-up-to-50 percent-on-already-low-prices-sale, A.K.A. the-start-2020-with-an-organized-and-refreshed-home-sale, is the retailer's first new ad in over a decade.

Why retailers are getting experiential wrong (especially for holiday shoppers)

Why retailers are getting experiential wrong (especially for holiday shoppers)

To truly transform relationships with consumers, retailers have to create experiences that actually help consumers solve problems and expand their

Rhone wants your holiday gift to be a kept promise

Rhone wants your holiday gift to be a kept promise

It's the little things that count this holiday season.

Amazon and Refinery29 produce IRL gift guide

Amazon and Refinery29 produce IRL gift guide

Shoppable items were selected by lifestyle platform's editors and fashion influencers.

TaylorMade Golf names Innocean USA media AOR after year-long review

TaylorMade Golf names Innocean USA media AOR after year-long review

The shop will handle all broadcast, digital and print planning and buying.

Can a brand really own a color?

Can a brand really own a color?

"To me this is an ethical question..."

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