Retail brands
Adidas: 'We're relying less and less on the more traditional agency model'
Working with local creative communities comes with risks, but also big rewards.
New Balance exchanges runners' miles for pizza
The more you run, the more slices you earn.
Walmart in talks with agencies for new marketing push
The retail giant's CMO stepped down at the end of August.
Four female leaders on how to deal with imposter syndrome
Imposter syndrome affects more people than you may think.
Hamsters, tech and M&A at Campaign US Breakfast Briefing
Industry execs debate the efficacy of the agency model as well as how consultants and creatives can survive under the
DSW hosts first inclusive fashion show to celebrate individuality
The Runway Redone concept was created by DSW's advertising and PR agency of record, 360i.
How Modern Acupuncture's bold marketing is driving its success
Experts believe the acupuncture industry will be worth nearly $200 billion by 2025.
CSR, celebs and discounts dominate back-to-school buzz
The online study analyzed social posts from consumers about recent school-related brand campaigns.
Columbia's new footwear line: From nightclub to hiking trail
The sportswear company is launching a stylish footwear collection to reach Gen Z and millennials.
Amazon grows ad business as marketing expenses surge 48%
Amazon is ramping up its marketing for AWS to stave off growing competition, while at the same time its own
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