Retail brands

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Move over Warby Parker, EyeBuyDirect is ready to turn heads

Move over Warby Parker, EyeBuyDirect is ready to turn heads

The integrated brand campaign was led by J. Walter Thompson.

'Get married on the blockchain if your country won't let you', says Björn Borg campaign

'Get married on the blockchain if your country won't let you', says Björn Borg campaign

Swedish sportswear brand Björn Borg has found a use for blockchain that, while it sounds crazy, is actually rather perfect.

Private view: Adam & Eve attempts musical to make sex toys sell

Private view: Adam & Eve attempts musical to make sex toys sell

, Party Land for Adam & Eve

Mother's Karla Mileski and Firstborn's Dave Snyder give their review of sex toy brand Adam & Eve's new work from

New Vans sneakers aim to fight 'number one killer of U.S. teens'

New Vans sneakers aim to fight 'number one killer of U.S. teens'

The brand teamed up with Michelin for the limited-edition kicks.

Sweaty Betty annual body positive US fundraiser returns

Sweaty Betty annual body positive US fundraiser returns

Sweaty Betty, the British activewear brand, and non-profit organisation Movemeant Foundation are returning with their fourth annual US fitness event

Amazon adspend leaps to $2bn in first quarter bucking post-holiday trends

Amazon adspend leaps to $2bn in first quarter bucking post-holiday trends

In the first quarter of 2018, Amazon's sales of advertising services and other service offerings leapt 132% to $2bn (£1.4bn)

Twitter's ad revenue shoots up 28% driven by audience growth and new ad products

Twitter's ad revenue shoots up 28% driven by audience growth and new ad products

Twitter may have turned a corner, posting its second profitable quarter in a row on the back of strong ad

Brands are using influencers to get around cannabis restrictions

Brands are using influencers to get around cannabis restrictions

A new Traackr survey shows which startups are making inroads.

Four keys to unlocking brand growth this spring shopping season

Four keys to unlocking brand growth this spring shopping season

Spring is one of the biggest shopping seasons - as many start dreaming of outdoor activities and new wardrobes. Our

Winona Ryder and Elizabeth Olsen dance in the streets of Buenos Aires in latest H&M ad

Winona Ryder and Elizabeth Olsen dance in the streets of Buenos Aires in latest H&M ad

H&M, the high-street fashion retailer, is celebrating female empowerment in its latest TV ad featuring Winona Ryder and Elizabeth Olsen.