Retail brands
Burberry moves global media account after a decade
The Omnicom agency will succeed Dentsu in 2023.
Swarovski appoints global media agency
Zenith will be responsible for media planning and buying across 33 markets.
Nike's World Cup ad enlists scientists to find out who the best player of all time is
'Footballverse' follows a group of scientists who look to find out who the best player of all time is.
Amazon enlists Taika Waititi to direct Christmas ad
'Joy is made' has been created by Lucky Generals.
John Lewis uses 2022 Christmas ad to ignite conversations about children in care
'The beginner' has been created by Adam & Eve/DDB.
Publicis Groupe and Carrefour form retail media joint venture
Ad group to provide tech as junior partner to Europe and Latin America retail giant.
Adidas cuts ties with Kanye West citing 'hateful and dangerous' anti-Semitic comments
Adidas and West launched fashion collaboration Adidas Yeezy in 2015.
Ikea mulls creative agency review
It is undecided whether conversations with shops will lead to a full review but Ikea confirmed it is considering the
‘Going purpose’: Patagonia set a precedent, but can others follow suit?
By giving away all future profit to fund anti-climate-change schemes, Patagonia shows that businesses that want to make a difference
H&M taps Jane Fonda and JaQuel Knight for global sportswear launch
The 84-year-old actress gets back into her fitness instructor groove for H&M Move.
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