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Campaign: Blood Equality effort expands to include COVID-19 antibody donation

Campaign: Blood Equality effort expands to include COVID-19 antibody donation

The Blood Equality campaign, created by GMHC and FCB Health New York, advocates to reverse the ban on gay and

Prudential unifies messaging across eight websites

Prudential unifies messaging across eight websites

The brand’s PGIM global asset management division worked with Code and Theory to standardize brand experience across its portfolio companies.

Johnson & Johnson urges patients not to delay healthcare due to COVID-19

Johnson & Johnson urges patients not to delay healthcare due to COVID-19

The campaign, My Health Can’t Wait, is being spearheaded by J&J’s medical devices unit.

US greenlights TikTok-Oracle deal; fate now lies with China

US greenlights TikTok-Oracle deal; fate now lies with China

Under the arrangement that has been waved through by President Trump, ByteDance will create a new US-headquartered company called TikTok

Don't write off the office, reimagine it

Don't write off the office, reimagine it

At their best, offices are creative spaces where the sum is greater than the parts.

ITV wins plaudits for anti-racism ad in support of Diversity

ITV wins plaudits for anti-racism ad in support of Diversity

Broadcaster earns 'respect' for work by Uncommon.

R/GA appoints new global CCO and CXO

R/GA appoints new global CCO and CXO

Tiffany Rolfe elevated from U.S. CCO to global CCO, Ben Williams promoted to global CXO from NY ECD as leadership

Wells Fargo expands Barri Rafferty's role to include marketing

Wells Fargo expands Barri Rafferty's role to include marketing

The former Ketchum CEO joined Wells Fargo two months ago.

How marketers can get a grip on media-buying inflation

How marketers can get a grip on media-buying inflation

More imagination in media planning, as well as a credible negotiation strategy with media owners, are among the tools that

Racism in casting: we have a responsibility to end this nonsense

Racism in casting: we have a responsibility to end this nonsense

The industry needs to take a good, hard look at itself after Jo Malone removed John Boyega from its Chinese

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