Television brands

Articles: 21925 Results
Channel 4 logo featured on the side of a building

Channel 4 makes international debut on ad-supported US platforms

The broadcaster will export its content to three of the US’ biggest ad-supported streaming services.

Image showing a Netflix remote control button

Netflix subscriber satisfaction falls by 9% as other services post growth

Subscribers are looking to save money amid a post-Christmas 'subscription cull'.

The new Max logo on a blue brackground

The HBO Max rebrand is not as dumb as you think

HBO Max's rebrand isn't a misstep, it's learning from Netflix's mistakes.

A portrait of Maggy Chan

NBCUniversal hires BBC’s Maggy Chan to lead global advertising

She has been described as 'BBC's best gift to NBCU since The Office'.

A screenshot from ITV's World Cup ad campaign

World Cup 2022 round-up: Subway, Melanoma UK, KFC, FareShare, The Athletic and more

France and Argentina set to go head-to-head in the final on 18 December.

A headshot of NBCUniversal's president and MD of global advertising and partnerships, KC Sullivan

NBCUniversal global ad chief: ‘With partners like Sky, we need to shape the direction the industry is going’

KC Sullivan wants a collaborative approach with strategic partners and industry peers to lead in areas such as measurement and

Casey points to Tommy Hilfiger's Tommy Adaptive collection as an example of a successful advertising campaign around disability

Visibility of disability: getting the entertainment and ad industry to face up to inclusion

The role that the advertising, TV and entertainment industry can play in building a platform to make the invisible visible

Peloton reacts to Sex in the City reboot with a timely spot reaffirming its bikes are safe

Peloton capitalises on shock death in TV reboot

After Sex and the City used a Peloton bike to kill off Mr Big, the exercise equipment brand has made

Nielsen at Campaign's TV Advertising Summit in 2020

Finecast CEO Jakob Nielsen steps down

Nielsen and two colleagues were suspended by WPP following a whistleblower’s allegations.

Netflix: experience at London’s Westfield

Would you want to step into the world of Squid Game?

The violent Netflix series has become a fan favourite and can now be found in brand activations. But such experiential


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