Music brands
Dropping the whitening cream: how Black Lives Matter sparked rebrands around the world
From Ben’s Original to The Chicks, new names have appeared this year across commercial brands, sport and entertainment in response
GSK partnered with Pandora to integrate music and movement into arthritis treatment campaign
GSK launched a campaign for over-the-counter arthritis treatment Voltaren on Pandora.
A closer look at Omnicom and Spotify's $20m podcast advertising deal
Agreement may last only six months but Omnicom agencies stand to gain from priority access to data and insights.
Spotify introduces long-awaited Kids app with parental controls
Ad-free app is available to current Spotify Premium Family subscribers and launches in UK today.
Pepsi unveils first new global brand platform in seven years
'Live for now' gives way to 'For the love of it'.
VR experience for Billy Corgan single wins Digital Craft Grand Prix
A VR music video created for "The Aeronaut", a track by Smashing Pumpkins singer Billy Corgan, has won the Grand
Sony creates music artist experience in New York
Sony has created an exhibition to highlight the day in the life of a music artist.
'Bear Claws' for The Academic by BBDO New York
Spotify reaches licensing deal with Warner Music
Spotify has reached a deal with Warner Music, the last of the three major record companies, meaning the label will
To change advertising, you must begin with the people
Spotify's global head of partner solutions believes that brands need to change their input in order to affect their output.
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