"Criminal Case Pacific Bay" makes an appeal to its biggest fans in new spot from Untitled Worldwide.
Brands that act like content creators, like GoPro and Lyft, are the ones to watch on the platform, he said.
"Mobile" is no longer about just the mobile phone and neither is Mobile World Congress, writes Manning Gottlieb OMD's head
#YouTubeisOverParty became a trending topic on Twitter
VP of Global Marketing Solutions challenges agencies to do better on mobile thinking and diverse hiring
Images of naked women and explicit language show up for the second time in UK's My Talking Tom app
You thought it was tough tracking a 30-year-old's viewing habits? Try figuring out what his kids are watching
Digital video consumption drives online advertising opportunities
The social network aired its first TV ad during Game 1 of the World Series. Here's how users reacted