Digital brands

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How brands stood out in the digital chaos of Fashion Week

How brands stood out in the digital chaos of Fashion Week

London Fashion Week AW21 was designed to be enjoyed from your couch.

Google Ads and Cloud send Alphabet profit skyrocketing to $15.7bn in Q4

Google Ads and Cloud send Alphabet profit skyrocketing to $15.7bn in Q4

A couple of quarters after the Covid-19 pandemic hit its financial performance, Google's parent company has recorded a 69% jump

Fans want brands to keep it light during the Super Bowl

Fans want brands to keep it light during the Super Bowl

A Campaign US Twitter poll reveals that people want to see lighthearted ads during this year’s broadcast.

WPP and TikTok partner on brand safety and ad innovation

WPP and TikTok partner on brand safety and ad innovation

TikTok has been working to improve its brand safety after recent incidents and concerns from major media-buying networks.

Twitter unveiled a brand refresh (don’t worry, it’s keeping the bird)

Twitter unveiled a brand refresh (don’t worry, it’s keeping the bird)

The new creative includes textured images, memes and new typography.

Gen Z demands more diversity and inclusion from brands

Gen Z demands more diversity and inclusion from brands

Despite corporate America’s pledges to improve diversity and equality this year, a study from consumer research platform Quantilope reveals that

Amazon, Ben & Jerry's and more call for positive action as Biden sworn in

Amazon, Ben & Jerry's and more call for positive action as Biden sworn in

Companies took to social media to congratulate the incoming administration and encourage national unity.

Brands speak out against Capitol insurrection

Brands speak out against Capitol insurrection

Ben & Jerry’s, Axe, and Boeing are among brands taking a stance and condemning Wednesday’s violence.

EE drops ad featuring Rita Ora after her lockdown breaches

EE drops ad featuring Rita Ora after her lockdown breaches

Brands could make increasingly strict demands of celebrity ambassadors' conduct, talent agent Victoria Marconetto-Tyson told Campaign.

YouTube launches audio ads

YouTube launches audio ads

Head of music at video giant says the pandemic has “fundamentally changed the music industry forever” due to music concerts

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