Media / Entertainment Brands

Articles: 75279 Results
A black and white portrait of Jackie Lyons

Recession-safe planning will be the downfall of media progress

Advertisers must avoid the temptation of monthly re-plans and short-termism if they want to come out of the recession stronger.

A photo of a laptop and image of ads (Getty Images)

‘Unknown delta’ discovered as programmatic supply chain transparency improves

The latest ISBA/PwC report on premium programmatic supply chain shows increases in transparency and value, but 'walled gardens' are a

House 337 to create a global campaign for mobile game 'Royal Match'

House 337 wins ‘multimillion-dollar’ global creative for mobile gaming giant

Dream Games is a Turkish company valued at about $2.5bn in early 2022.

A portrait of Maggy Chan

NBCUniversal hires BBC’s Maggy Chan to lead global advertising

She has been described as 'BBC's best gift to NBCU since The Office'.

A view of the Piccadilly Lights screen showing a mock-up of the Ocean Outdoor Gorillaz newsflash

Gorillaz to take over Piccadilly Lights and Times Square

Band to debut new single on giant screens at the weekend.

A picture of Brent Koning, who joins Dentsu Gaming

Dentsu hires Electronic Arts exec to head global gaming ops

Brent Koning launched EA's 'Fifa Ultimate Team Championship Series', which has accrued some 20 million participants.

Outvertising statement

Outvertising calls for better brand allyship amid World Cup LGBTQ+ row

The statement responds to the FA's decision to roll back its commitment to the OneLove campaign.

The words 'The football blackout for human rights' in white against a black background

Human rights bodies call on fans to boycott World Cup quarter-final

Qatar-hosted quarter final takes place on United Nations’ International Day of Human Rights.

The cast of TV ad for ‘God of War Ragnarok', Ben Stiller, John Travolta and Le Bron James

Ben Stiller, John Travolta, LeBron James and kids star in PlayStation God of War ad

Game is released this month on PlayStation 4 and 5 consoles.

A screenshot from ITV's World Cup ad campaign

World Cup 2022 round-up: Subway, Melanoma UK, KFC, FareShare, The Athletic and more

France and Argentina set to go head-to-head in the final on 18 December.


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