Media / Entertainment Brands
H&M launches island on Animal Crossing featuring digital Maisie Williams
Game of Thrones star will appear in several sustainability-themed initiatives for the fashion retailer.
Ad of the week: Walmart’s ‘Feeding More Than Hunger’
LeBron James’ mother, Gloria, shares personal struggles with food insecurity.
Major League Baseball drops Atlanta due to Georgia voting law
The 2021 All-Star Game and MLB Draft will relocate in protest.
Brands pivot campaign strategies for March Madness comeback
The 2021 NCAA men’s basketball tournament generated nearly $1 billion in ad revenue.
Crowdsourced Facebook comments set the lyrics to a new punk song
The tech giant collaborated with BIPOC female punk band Meet Me @ The Altar on a new single, “Hit Like
Tensions break out after Global owner seeks to buy up to 49.99% of iHeart
Both sides are talking to US media regulator.
Facebook to pay News Corp for content in Australia
Tech platform will pay media conglomerate an undisclosed fee to use its content.
Pressure on brands rising over Tokyo Olympic Games
Organiser uncertainty and lack of in-person attendance may see brands rethink their investment, commitment and marketing plans for the Games.
NBA 2K League targets a broad audience with virtual draft
The campaign includes influencers to attract non-hardcore gamers to the event.
Campaign Publishing Awards 2021 deadline looms
Winners will be announced at a virtual ceremony on 11 and 12 May.
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