Media / Entertainment Brands

Articles: 1460 Results
YouTube launches tools for advertisers to experiment, mark key brand moments and remix ads in real-time

YouTube launches tools for advertisers to experiment, mark key brand moments and remix ads in real-time

YouTube has rolled out a set of creative and analytical tools for advertisers so they can test ads before a

AMV BBDO scoops Design Grand Prix at Cannes for 'Trash Isles'

AMV BBDO scoops Design Grand Prix at Cannes for 'Trash Isles'

Abbott Mead Vickers BBDO has won the Cannes Lions Design Grand Prix for its "Trash Isles" work for Plastic Oceans

P&G and Mastercard: advertising is not the future and creativity is measured in a tingle

P&G and Mastercard: advertising is not the future and creativity is measured in a tingle

While Procter & Gamble's chief marketing officer Marc Pritchard explains his "creative tingle", Mastercard's chief marketer Raja Rajamannar believes advertising

10 TV shows worth watching this summer

10 TV shows worth watching this summer

Check out Berman's picks for the best of the mix this summer across all platforms.

Washington Post's brand studio leverages A.I. storytelling tool for 'Goliath' ad

Washington Post's brand studio leverages A.I. storytelling tool for 'Goliath' ad

It's the first time WP BrandStudio has utilized "Heliograf," and marks a step forward in the media publication's branded content

JCDecaux's programmatic trading platform launch seen as a 'catalyst' for outdoor media

JCDecaux's programmatic trading platform launch seen as a 'catalyst' for outdoor media

JCDecaux has unveiled a programmatic outdoor media trading platform, Viooh (pronounced View), that has the potential to be a catalyst

Now brands will be able to track effect of Snapchat ads on in-store purchases

Now brands will be able to track effect of Snapchat ads on in-store purchases

Snapchat has partnered with Axciom's ID resolution provider LiveRamp to launch a new measurement product called Offine Sales Impact.

VIDEO: Blockchain the myth vs reality: Distilled

VIDEO: Blockchain the myth vs reality: Distilled

Campaign's Breakfast Briefing on Blockchain: the myth vs the reality answered the industry's questions about the technology and why it

Behind Telemundo's 'gangbuster' bi-cultural World Cup ad

Behind Telemundo's 'gangbuster' bi-cultural World Cup ad

The broadcaster won exclusive Spanish-language 2018 Fifa World Cup U.S. rights.

Twitter's Stephanie Prager on World Cup, NBA Finals and video

Twitter's Stephanie Prager on World Cup, NBA Finals and video

The head of global agency development shares insights on some recent trends.