Political parties
Brands have things to learn from both Trump and Biden's approach to populism
No brand should be aiming to emulate Trump's bigotry or encouragement of violence – but there is sometimes a place
Major Biden’s 'indoguration' raises $202k for Delaware Humane Association
The original goal was to raise $10,000.
Amazon, Ben & Jerry's and more call for positive action as Biden sworn in
Companies took to social media to congratulate the incoming administration and encourage national unity.
Ahead of Inauguration, consumers seek bipartisanship from brands and CEOs
A poll conducted by Golin shows people want to hear unifying messages from companies and leadership.
The legacy of Brand Trump: from disruption to self-destruction
The politicians and commentators that tied their fortunes to the outgoing president's brand played one hand too many and have
Former White House press secretary Stephanie Grisham resigns after Capitol riots
Grisham was Trump’s third press secretary, preceding Kayleigh McEnany.
Reclaim the red baseball cap: The Great Unfollow launches merch store
Baseball caps, hoodies and sweaters will raise money for charity partner Choose Love.
Politics aside, brands aren’t giving up on polling platforms
Political polls are having another reputational crisis. Market research is a different story.
5 ads that won it for Joe Biden
Biden spent more money on advertising than any other US presidential election candidate.
Working through the uncertainty
The U.S. is suffering from an election-induced hangover today as results continue to roll in. But the show must go
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