Associations/institutions
IPA debut research finds brands and agencies need 'effectiveness roadmaps'
Marketing effectiveness is the process of improving business through marketing.
Ad Net Zero to host global summit during COP26 to educate adland on sustainable practice
To mark its first year of operation, the UK initiative Ad Net Zero is hosting a two-day global summit during
IWF and Microsoft behind push to tackle online sexual abuse of children
Two campaigns target parents and teenagers.
Former White House press secretary Stephanie Grisham resigns after Capitol riots
Grisham was Trump’s third press secretary, preceding Kayleigh McEnany.
American Lung Association campaign urges parents to talk about vaping with teens
The American Lung Association launched a vaping campaign in partnership with the Ad Council and created by Hill Holliday.
Interpublic declines NRA pitch
Owner of McCann and MullenLowe declines to pitch for controversial US gun lobby's ad account.
Best ads in 50 years: Making history with Channel 4
We look back on the best advertising in the past half-century
Change course of history with BBDO NY this World Refugee Day
The agency takes over your browser history in this creative campaign for the International Rescue Committee.
The NRA is struggling as brands benefit from dissociating in wake of mass shooting
The gun club stands to lose a lot as brands distance themselves, research suggests.
US agricultural body Land O'Lakes uses giant lettuce head to explore origins of food
Land O'Lakes, the US agricultural industry co-operative, National Geographic and Microsoft are using a giant lettuce head and a car
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