Alcohol
Move over Famous Grouse: Pernod Ricard gives life to Irish whiskey Redbreast's robin
Dry-witted animated bird is introduced in campaign by The Public House.
Stillhouse donates metal shutters to gulf coast hurricane victims
The Bacardi-owned spirits brand translates its signature stainless steel cans into hurricane relief support with its “Unbreakable” shutters initiative.
Hennessy VS campaign tells the story of the first Black chess grandmaster
Droga5 continues long-running Wild Rabbit campaign that highlights what drives people to succeed.
Belvedere Vodka’s new campaign relies on heritage, authenticity
Chandelier Creative romances the earth, fire and water for the Polish super-premium brand.
Start-up Trouble Maker adds international media to existing Asahi business
Agency launched in June with Peroni Nastro Azzurro creative as founding client.
Bacardí sponsoring a geofenced, online concert series in lieu of summer festivals
A reason for “cheers” exists, with canned rum cocktails a bright spot for the spirits company.
Pernod Ricard plans app for social media users to report hate speech
Drinks maker believes brands should take action on hate speech beyond July's Stop Hate for Profit ad boycott.
How E. & J. Gallo Winery's Barefoot Wine is navigating huge spike in at-home drinking
Our alcohol consumption has changed. Here's what Barefoot is learning about consumer behavior and its own marketing strategy.
Coors Light creates Zoom 'Clone Machine' to trick colleagues into thinking you're engaged
Thank you, Coors Light, we really need this.
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