Food and Drink

Articles: 995 Results
10 ways to push consumer brands forward

10 ways to push consumer brands forward

What does the modern consumer look for in a brand - what puts them off, and what keeps them coming

Mondelez consolidates global creative with WPP and Publicis

Mondelez consolidates global creative with WPP and Publicis

The CPG food giant will also work with several "guest specialist agencies."

How Lorissa's Kitchen is tapping into a male-focused category

How Lorissa's Kitchen is tapping into a male-focused category

The jerky brand used an all-female creative team and female-led production group on its new campaign.

You will never unsee Jif's man-squirrel in new spots from Publicis

You will never unsee Jif's man-squirrel in new spots from Publicis

The creative shop launched a double campaign with Jif and Smuckers.

Ad of the Week: Absolut, Lizzo embrace boldness in new spot

Ad of the Week: Absolut, Lizzo embrace boldness in new spot

The hotshot singer-rapper brings the vodka brand's Juice product to life.

Want a house? Jimmy John's will buy one for you inside a delivery zone

Want a house? Jimmy John's will buy one for you inside a delivery zone

True story.

Ad of the Week: Keystone Light nails its demographic with free rent drive

Ad of the Week: Keystone Light nails its demographic with free rent drive

The beer brand is offering to pay 12 months worth of living expenses for 13 people.

New Kraft Heinz CEO pledges to rein in agency fees and production costs

New Kraft Heinz CEO pledges to rein in agency fees and production costs

Miguel Patricio took control at the struggling food company on 1 July.

Mother LA wins creative duties for Sonic

Mother LA wins creative duties for Sonic

The brand bids farewell to Goodby Silverstein and Partners after eight years together.

OWYN CMO: 'We're at war to fight misinformation with cold hard facts'

OWYN CMO: 'We're at war to fight misinformation with cold hard facts'

The 100% plant-based protein shake brand is not holding back with its marketing strategy.

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