The digital activation is an effort by the brand to reach younger audiences during the big game.
These are going to be popular over the next few months.
Pharmaceuticals giant spends estimated €900m a year.
Pharma giant GlaxoSmithKline has reportedly launched a review of its £1.3bn global media agency arrangements, putting MediaCom and PHD on
Amid massive technological and social change, doctors around the globe are finding themselves in unfamiliar territory. McCann Health's "Truth About
Humanaut push for Blowfish includes a new website and package design
The organization is now called Havas Health & You and continues to be led by Donna Murphy.
Holding company will create a dedicated agency, "Team WPA," for the $600M client.
Excedrin's #DebateHeadache was inspired by complaints the brand noticed during the first presidential debate in September
JWT pulls a band together, using musicians who struggle with chronic pain