Cosmetics / toiletries
CoverGirl becomes biggest makeup brand to earn cruelty-free award
The company underwent rigorous testing of its products to verify the supply chain is free of animal testing.
Old Spice hosts live obstacle course game show controlled by you
The brand teamed up with Wieden+Kennedy Portland and MediaMonks.
L'Occitane creates experience store with rain shower sink
L'Occitane, the natural cosmetics company, has created a new store in New York with a rain shower sink and a
L'Occitane hits US roads with beauty truck
L'Occitane, the beauty brand, has taken inspiration from food trucks to reach new customers as it begins a tour of
'Blood normal' global marketer on busting period taboos and ditching 'mysterious blue liquid'
The marketer behind the much-lauded "Blood normal" campaign for Bodyform opened up at Advertising Week Europe on the new direction
L'Oréal expands into tech with the acquisition of beauty AR and AI company
L'Oréal has acquired Canadian tech company ModiFace, a specialist in augmented reality and artificial intelligence applied to the beauty industry.
An alien and a boy ponder big questions about masculinity in new Harry's spot
GSD&M positions the shaving brand to move beyond razors with a conversation about what it means to be a man.
Empowering Unilever marketers and unstereotyping ads: Keith Weed's case for Global Marketer of the Year
Campaign is showcasing the six chief marketing officers shortlisted for the World Federation of Advertisers' Global Marketer of the Year
Unilever invests in ethical beauty brand Beauty Bakerie
San Diego-based Beauty Bakerie is the latest start-up to receive funding from Unilever Ventures, which has led a $3m (£2.3m)
Inclusivity: The missing denominator behind advertising mishaps
Dove had a compelling message it wanted to communicate, but somewhere along the internal process, it got lost in translation,
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