See what the marketing leader has to say about agency deal-breakers and buzzwords.
The effort was created in partnership with Johannes Leonardo and Giant Spoon.
Christopher Wylie talks to Campaign about creativity and data misuse.
Just in time for Halloween, AARP's Patricia Lippe Davis shares the importance of brands engaging women over the age of
The Bank of America executive shares how to win the marketing war rather than the battle.
The spots were created in partnership with Digitas.
New campaign tells consumers that Ally has their back - unlike some large retail banks.
The firm teamed up with Forsman + Bodenfors New York to launch the work.
Apple has beaten Google to the top, with Amazon in third place.
Elizabeth Rutledge shares what she looks for in talent and what in-housing means to her.