Financial services

Articles: 10261 Results
Citi’s new campaign celebrates transgender and nonbinary community

Citi’s new campaign celebrates transgender and nonbinary community

The bank released the campaign shortly after signing on to Mastercard’s “True Name” initiative.

American Express cuts ties with Ogilvy after 50 years

American Express cuts ties with Ogilvy after 50 years

The credit card provider is expanding its relationship with Dentsu in the U.S. to five more international markets, officially ending

Virgin brand chief Lisa Thomas to leave amid restructure

Virgin brand chief Lisa Thomas to leave amid restructure

Changes will bring Virgin Red loyalty programme closer to Virgin brand.

JPMorgan Chase puts global media account up for review

JPMorgan Chase puts global media account up for review

The financial services giant is reviewing its media planning and buying account in the US, Northern Europe and Asia.

Brand Health Check: HSBC seeks currency in a time of flux

Brand Health Check: HSBC seeks currency in a time of flux

The financial services giant, rocked by nimbler upstarts, censure from regulators and a stock in freefall, faces a rough road

Wells Fargo expands Barri Rafferty's role to include marketing

Wells Fargo expands Barri Rafferty's role to include marketing

The former Ketchum CEO joined Wells Fargo two months ago.

Patrick Mahomes quarterbacks animated spot for regional credit union

Patrick Mahomes quarterbacks animated spot for regional credit union

Pencil-sketch technique replaces live-action footage due to COVID-19.

Marketing in times of crisis: Mastercard's global CMO shares 4 common traps and how to do better

Marketing in times of crisis: Mastercard's global CMO shares 4 common traps and how to do better

"It's important that marketers learn from these times to better understand how to show up and communicate in times of

What major brands say about their Facebook adspend freeze

What major brands say about their Facebook adspend freeze

In the name of Stop Hate for Profit, brands including Ben & Jerry's and Coca-Cola speak out about pulling spend.

'Priceless' pivot: how Mastercard took exclusive experiences online

'Priceless' pivot: how Mastercard took exclusive experiences online

Raja Rajamannar told Campaign Connect audience how brand's pre-Covid-19 risk planning and well-formed brand purpose guided actions through crisis.

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