Incumbent agency OMD did not repitch.
Activation will take place over two weeks.
Christopher Wylie talks to Campaign about creativity and data misuse.
It used the technology to offer fans first dibs on the new LeBron 16 King Court Purple kicks.
The 30-year-old company has a revamped look and feel, along with a new product line.
Apple has beaten Google to the top, with Amazon in third place.
*Becomes influencer to get keys to this house*
The brand worked with its creative agency, TBWA\NEBOKO, to bring the initiative to life.
Coach, the luxury fashion brand, has created a mindfulness and self-expression multi-sensory experience in New York.
Market leaders, like Goat, say the traditional model no longer works.