Advertising news and opinion from international thought leaders

May 26, 2021 by Rahul Sachitanand

Following a recent campaign fronted by longtime ambassador George Clooney, chief brand officer Anna Lundstrom says she wants to deepen

May 24, 2021 by Sara Nelson

Campaign was created by Hell Yeah! and stars Charlie Partridge.

April 29, 2021 by Emmet McGonagle

The owner of Dove and Persil opened eight new digital marketing hubs over the last year.

January 25, 2021 by Sabrina Sanchez

The digital activation is an effort by the brand to reach younger audiences during the big game.

January 22, 2021 by Jessica Goodfellow

CEO Alan Jope said commitments to address social inequality "will make Unilever a better, stronger business", and pushed for "collective

January 14, 2021 by Sabrina Sanchez

Brands are embracing e-commerce and digital activations for the long-term as the pandemic accelerates consumer shifts.

December 14, 2020 by Diana Bradley

The pet store clarified that the animals are “here to stay.”

November 30, 2020 by Diana Bradley

Florida Paints founder Don Strube shared how he got the star to join his small business.

November 05, 2020 by Natasha Bach

When it comes to TikTok, success is about being culturally relevant.

November 02, 2020 by Emmet McGonagle

Campaign rounds up the latest festive ads.

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