Nissan has been on a mission to consolidate its global digital presence onto a single platform, Nissan Pace.
It's a busy time for the auto industry with multiple global reviews in play.
The automaker is one of WPP's largest accounts.
Volkswagen is seeking to create a series of regional agency "powerhouses" as part of a new long-term marketing strategy announced
Mitsubishi has hired Critical Mass as its first global digital agency as it seeks to strengthen its presence in key
Authentic brands are rooted in a fundamental mission that defines their relationship to the world and to the consumer.
Droga5 London has been appointed to handle the global launch advertising for Mini Electric, following a competitive pitch.
Daimler has awarded Publicis Groupe the global network and digital agency account for Mercedes-Benz, following a six-month pitch against rival
This year's Gunn 100, which ranks the creativity of countries, agencies and campaigns, reveals a modest performance by the UK
The new look for Formula E - the electric street racing brand - is aimed at making it distinctly different
The latest work, news, advice, comment and analysis, sent to you every dayregister free