Automotive

Articles: 2310 Results
BMW Motorrad honors Buffalo Soldiers Motorcycle Club in new docu-series

BMW Motorrad honors Buffalo Soldiers Motorcycle Club in new docu-series

The automaker teamed up with agency Hill Holliday to connect its own heritage to that of the first all-Black peacetime

Auto industry faces a 21% decline in global ad spend

Auto industry faces a 21% decline in global ad spend

Zenith’s auto ad spend forecast looks at the impact the coronavirus had on the category.

Hollywood action director chases off sedan category's sedate image

Hollywood action director chases off sedan category's sedate image

Kia's campaign by David&Goliath features livestream stunt-driving demo and ads during Emmy nomination presentation.

Peugeot and BETC's 30-year affair with the absurd

Peugeot and BETC's 30-year affair with the absurd

Car marque has split with BETC and Havas after awarding global creative account to Omnicom.

Peugeot picks Omnicom for creative, parting with BETC and Havas after 30 years

Peugeot picks Omnicom for creative, parting with BETC and Havas after 30 years

Omnicom has set up bespoke agency to service business.

Mini picks Anomaly to drive integrated approach

Mini picks Anomaly to drive integrated approach

Agency takes over from Jung von Matt and KKLD.

CarMax pays ode to curbs in spot to intro its contactless pickup service

CarMax pays ode to curbs in spot to intro its contactless pickup service

"Curbs are having a moment."

Inside BMW's social-distance set for fun new spot reminding us of freedom

Inside BMW's social-distance set for fun new spot reminding us of freedom

That's not the wind in your face -- that's a leaf blower.

What auto marketers can do to address the impact of COVID-19 on U.S. consumers

What auto marketers can do to address the impact of COVID-19 on U.S. consumers

Keep it running.

Kia asks: When you're sheltering at home, what about the homeless?

Kia asks: When you're sheltering at home, what about the homeless?

David&Goliath raises the issue for auto brand amid $1 million pledge to homeless-youth charities.

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