Agencies

Articles: 1278 Results
R/GA creative leader Chloe Gottlieb leaves for Google

R/GA creative leader Chloe Gottlieb leaves for Google

Gottlieb has been at the IPG agency for 16 years.

P&G's Pritchard: Seize back control of data, reinvent marketing and stop 'annoying the hell out of people'

P&G's Pritchard: Seize back control of data, reinvent marketing and stop 'annoying the hell out of people'

Procter & Gamble found that a large number of people were seeing its ads as often as 20 times a

One-word answers with Publicis Groupe creative chief Nick Law

One-word answers with Publicis Groupe creative chief Nick Law

Law shares insights on Marcel and how to fight creative demons.

Accenture faces 'conflict of interest' questions over buying programmatic and auditing media

Accenture faces 'conflict of interest' questions over buying programmatic and auditing media

Specialist media consulting firms and media agencies have claimed Accenture faces a "clear conflict" of interest over the launch of

Pepsi overtakes Coke as world's most effective brand in Effie Index

Pepsi overtakes Coke as world's most effective brand in Effie Index

Pepsi has been named as the world's most effective brand in Effie Worldwide's 2018 Effie Effectiveness Index, replacing last year's

Here's how Publicis Groupe's AI-powered solution Marcel will look and work

Here's how Publicis Groupe's AI-powered solution Marcel will look and work

Publicis Groupe has unveiled its much-anticipated AI-powered platform Marcel at its VivaTech event this morning in Paris.

Plated hires 360i as it pushes ahead in cluttered meal kit market

Plated hires 360i as it pushes ahead in cluttered meal kit market

The meal kit company also works with R/GA.

Snapchat to be 'obsolete in two years' as duopoly reigns supreme

Snapchat to be 'obsolete in two years' as duopoly reigns supreme

The social snap-back is coming -- here's how to prepare for it.

Movers & Shakers: Leo Burnett, Colenso BBDO, My Friend's Nephew and more

Movers & Shakers: Leo Burnett, Colenso BBDO, My Friend's Nephew and more

The week's account of wins and losses, promotions, new hires and layoffs.

The uncomfortable similarity between ad tech and auto repair

The uncomfortable similarity between ad tech and auto repair

Wunderman's Tepper shares key tips to make sure marketing is truly data-driven.