Wellness is a growth opportunity for brands to leverage or stretch into but they must act with credibility and authenticity.
WPP billings sky-high, thanks to high-profile wins.
Irwin has been promoted to global COO. Ryan Storrar will succeed him.
Launch clients include Havas Media Group, Opera and COPA90.
Advertising boss teams up with ex-WPP senior leader Sanja Partalo and investor Daniel Pinto.
Report outlines the responsibilities that will emerge for advertisers and media distributors.
Paid-for experiences can make an impact on people's perception and engagement.
The Mill’s chief executive Josh Mandel will lead the consolidated studio, which he says will extend its VFX prowess into
Name change reflects company's use of tech to connect brands with people.
The anonymous group want to call out NDA culture within the industry.