User Experience

Campaign close-up with WHTWRKS CEO Martin Ekechukwu

Ekechukwu started WHTWRKS to help the many brands that miss the mark when it comes to multicultural marketing.

What a Trump or Biden win means for comms firms

A lot rides on the election for comms and marketing firms vying for federal contracts.

Pakistan reverses TikTok ban

Pakistan's telecommunications regulator said TikTok has "assured" it that it will moderate content "in accordance with societal norms and the

Campaign US names Minjae Ormes chair of jury for Agency of the Year Awards

The CMO of Verizon’s Visible brand will lead a panel of judges awarding the best and brightest talent and groundbreaking

Zimmer Biomet attempts to ease concerns about joint surgery during the pandemic

“Don’t Let Pain Gain on You” targets patients and caregivers alike.

Amazon, Microsoft and Spotify are fastest growers in Best Global Brands ranking

Facebook's brand value declines for third straight year – but Instagram is a newcomer in the top 20.

There’s no place for cancel culture in the #BLM movement

As brands join the fight against systemic racism, they will fumble. But we shouldn’t “cancel” them if their intent is

Seven questions leaders must ask to futureproof the agency model

Edelman launches intelligence unit to bring data to the fore of comms

The new unit, DxI, will be led by former Wunderman Thompson chief data officer Yannis Kotziagkiaouridis.

Cannes Lions launches digital masterbrand

International Festival of Creativity is still set to take place next year.