Social Media
Here's how brands should use Twitter during the Super Bowl
The social media giant has some tips for brands looking to make the most of the platform's biggest day of
Facebook has seen the future of online video, and it is vertical
The social media giant enlisted 15 influencers to make short films that push the bounds of the medium.
Brands should take a stand on divisive issues, say a new Sprout Social study
Potential benefits far outweigh potential drawbacks, making political engagement well worth considering.
Two months in, 280 characters hasn't shifted Twitter's strategy
The social media network's big change doesn't amount to much, now that the novelty has worn off.
Why Facebook should consider Google's company mantra
Social platforms do not actually espouse that information should be free. In reality, information is controlled by the highest bidder,
5 questions brands need to ask before building a messaging experience
Having a plan will ensure the experience you deploy will work for you and your brand in the most productive
Create entertaining, sexy ads to lure millennials...or let them do it for you
The truth is, this coveted cohort is open to advertising--if they're getting something back for it, says 9GAG's chief operating
Twitter promises 'aggressive' rules on inappropriate content
Twitter has set out an "aggressive" new stance to its rules around inappropriate content on the social media network.
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