Mobile Technology

Articles: 1554 Results
Snapchat goes bigger into image recognition and AR maps amid spate of launches

Snapchat goes bigger into image recognition and AR maps amid spate of launches

Company's second annual Partner Summit announced range of new features and updates that open up platform more to third-party developers

Supertanker Google will charge ahead despite the coronavirus setback

Supertanker Google will charge ahead despite the coronavirus setback

Why would Google think about a hiring freeze at all right now? Even if it cuts marketing spend, the titan

Google to force advertisers to prove their identity

Google to force advertisers to prove their identity

Ad verification will begin in US in summer and roll out globally in following years.

Snapchat finds niche as direct-response ad platform

Snapchat finds niche as direct-response ad platform

However, company still experienced significant decline in March as online ad sector reels from crisis.

Facebook accused of knowing 'for years' about inflated ad metrics

Facebook accused of knowing 'for years' about inflated ad metrics

Lawsuit was filed in 2018.

ABC named as IAB's Gold Standard auditor

ABC named as IAB's Gold Standard auditor

IAB UK appointed ABC to ensure confidence in its online advertising standards, ahead of the launch of Gold Standard 2.0

Beachfront, Beeswax and LiveRamp join forces on connected TV

Beachfront, Beeswax and LiveRamp join forces on connected TV

Three ad tech companies have agreed a partnership to enable advertisers to improve audience targeting within privacy constraints on connected

Brainlabs announces Hanapin as second acquisition in a week

Brainlabs announces Hanapin as second acquisition in a week

US digital marketing agency will strengthen Brainlabs' reach in US.

Facebook to shut down Audience Network for mobile sites

Facebook to shut down Audience Network for mobile sites

Decision followers browsers' decision to block third-party advertising cookies used for tracking.

Amazon and Google use Super Bowl to do battle over voice assistants

Amazon and Google use Super Bowl to do battle over voice assistants

They used very different approaches, but both chose to focus on voice assistants for their most high-profile ad campaign of

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