BidSwitch study of programmatic market also finds an increase in revenue for media trading via marketplaces.
Lawsuit was filed in 2018.
Advertisers will be able to select new DOOH inventory through Verizon's unified DSP.
Xumak will drive experience tech capability for WPP network in North America.
US digital marketing agency will strengthen Brainlabs' reach in US.
Decision followers browsers' decision to block third-party advertising cookies used for tracking.
Rising CPMs on Facebook are a concern for 85% of marketers who spent at least six figures on the platform
Gartner for Marketers report predicts 80% will stop investing in personalisation over next five years.
Most brand research for digital campaigns are being carried out by media owners to justify spend, report warns.
Forecast of search ad market suggests Amazon is only growing player in $55bn US market.