Three ad tech companies have agreed a partnership to enable advertisers to improve audience targeting within privacy constraints on connected
Morrell will be responsible for developing and strengthening relationships between the ad tech company and broadcasters.
Brands that act like content creators, like GoPro and Lyft, are the ones to watch on the platform, he said.
See the hilarious film that opened Tuesday's keynote, starring Kumail Nanjiani and Martin Starr
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Higher ad attention and recall rates signal good news for broadcast and cable
The spot is part of a crowdfunding drive for Hex, a prophylactic its manufacturer says is the most innovative in
Excluding images and URLs from its iconic 140 characters means more breathing room -- but how much will it help
The tennis brand is working on an app for the media player
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