Digital Media

Articles: 4677 Results
Dept creates limited edition AR puffer jacket in Snapchat to demonstrate NFTs

Dept creates limited edition AR puffer jacket in Snapchat to demonstrate NFTs

The initiative uses NFTs and Snapchat body-tracking to showcase the value of digital ownership and virtual goods.

Cision to acquire Brandwatch for $450 million

Cision to acquire Brandwatch for $450 million

The deal is expected to close in Q2 2021.

Trailblazers: Gary Coichy bridges podcasting’s racial divide

Trailblazers: Gary Coichy bridges podcasting’s racial divide

The agency vet founded Pod Digital Media, the first full-service agency dedicated to multicultural podcasters and programs.

TUMS rolls out a Bingo sweepstakes on Twitter for the Super Bowl

TUMS rolls out a Bingo sweepstakes on Twitter for the Super Bowl

The digital activation is an effort by the brand to reach younger audiences during the big game.

Omnicom launches omniearnedID analytics platform

Omnicom launches omniearnedID analytics platform

It’s designed to validate the impact of earned media on brand sales.

Amazon, Ben & Jerry's and more call for positive action as Biden sworn in

Amazon, Ben & Jerry's and more call for positive action as Biden sworn in

Companies took to social media to congratulate the incoming administration and encourage national unity.

TikTok rolls out stricter children's privacy rules

TikTok rolls out stricter children's privacy rules

The new policy update is in response to ongoing privacy challenges

Brands speak out against Capitol insurrection

Brands speak out against Capitol insurrection

Ben & Jerry’s, Axe, and Boeing are among brands taking a stance and condemning Wednesday’s violence.

Agency models holding back digital transformation for brands, CMO survey warns

Agency models holding back digital transformation for brands, CMO survey warns

Next year could see upheaval in the agency market in response to a trend in media transformation, MediaSense concludes after

Microsoft launches Xbox Series X with a series of global activations

Microsoft launches Xbox Series X with a series of global activations

A holographic 'Monolith' was placed in the City of London.

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