Advertising news and opinion from international thought leaders

April 26, 2022 by Fayola Douglas

For the Degree experience, participants can select avatars with racing wheelchairs, prosthetics and blades.

April 19, 2022 by Fayola Douglas

Game's mascots will team up with international players for educational content series.

April 05, 2022 by Ben Bold

Data will provide insight into consumer behaviour, attitudes, media and social media consumption and demographics.

January 31, 2022 by Matt Barker

The global digital agency has spent the past couple of years restructuring and resetting and now insists that it’s got

December 17, 2021 by Rosie Copland-Mann

Platforms have traditionally been created and controlled by tech giants, but new-gen creatives are building these platforms themselves.

September 01, 2021 by Fayola Douglas

Fans can skate with friends and customise Vans shoes.

July 23, 2021 by Fayola Douglas

Visitors to the Rashford mural can scan a QR to access the messages.

June 23, 2021 by Fayola Douglas

The synthetic media platform uses deep learning and artificial intelligence.

March 31, 2021 by Fayola Douglas

The initiative uses NFTs and Snapchat body-tracking to showcase the value of digital ownership and virtual goods.

February 26, 2021 by Diana Bradley

The deal is expected to close in Q2 2021.

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