Conversocial's head of communications and content argues the business case for WhatsApp's data-sharing policy with Facebook, believing it ultimately offers
It’s designed to validate the impact of earned media on brand sales.
Telemedicine, digital therapeutics and “health at home” took center (virtual) stage at the increasingly health-centric event.
The industry’s measurement giant is finally responding to calls from media buyers and owners for a consistent cross-channel measurement solution.
Her new role as the media giant’s first chief privacy officer covers the vast scope of a consumer’s personal preference
Why would Google think about a hiring freeze at all right now? Even if it cuts marketing spend, the titan
However, company still experienced significant decline in March as online ad sector reels from crisis.
Three ad tech companies have agreed a partnership to enable advertisers to improve audience targeting within privacy constraints on connected
US digital marketing agency will strengthen Brainlabs' reach in US.
The days of using trackers for third-party data are ending