World's biggest commercial podcast platform had previously insisted it would not adopt 'free to all' model.
Brand becomes latest tech giant to make inroads into banking, following moves by Amazon, Apple and Uber.
Most brand research for digital campaigns are being carried out by media owners to justify spend, report warns.
OTT provider said acquisition will help it unlock more advertising investment.
Snapchat expects they will initially appeal most to retail, ecommerce and direct-to-consumer advertisers.
Forecast of search ad market suggests Amazon is only growing player in $55bn US market.
Programmatic ad-buying system is set to enter US digital out-of-home market.
Europe's top court rules that 'right to be forgotten' should be enforced only in Europe.
Now we have the ability to put ourselves in our favourite films by uploading a single selfie. Deepfakes are getting
To mark Headie One's new release, Instagram users can put the album cover's reflective mask over their own face.