OpenX CEO claims the old way of operating programmatic media is "no longer sustainable".
Google 'did not properly obtain consent' from users
Companies deepen 10-year deal amid speculation that Microsoft could make surprise return to advertising.
First brand to use the service, iD Mobile, was able to commission more than 20,000 versions of the same creative.
Facebook is launching video-calling devices for the home in its latest attempt to diversify beyond traditional social media.
Mindshare has launched a global consultancy service that focuses on voice and visual services and search.
Whether the ads of the future will inspire fear or wonder depends on how we use them, says Ogilvy's worldwide
Augmented reality, teased for several years, finally breaks through at the Big Game.
As the ad industry prepares for its annual pilgrimage to the Consumer Electronics Show, the outgoing chief digital officer of
Advertisers and agencies seeking an organic association between home events and their brands need to take steps toward building voice-based