Walt Disney Co. announced a suite of new products and a plan to rapidly automate its ad sales business across
Vrity's Values Return Index shows taking stances on social issues does increase purchase propensity.
Maryland’s tax on digital advertising might be well-intended, but it could set a dangerous precedent.
A behind-the-scenes look at how the brand is trying to recreate its success on Instagram.
Lobbying groups have argued that the tax would harm smaller businesses and jobs in the state.
The creative management platform aims to expand its U.S. business.
Both companies talk up "huge opportunity" to create the "the largest independent CTV and video advertising platform in the programmatic
The independent trading desk is expanding its services chops and content capabilities.
A comprehensive inquiry exposes Google's dominance over the entire supply chain and reviews the role of ad agencies in contributing
The feature will now allow users to virtually try on eyeshadow using their phone cameras.