Technology
Why NFTs have endless possibilities for brands
Brand marketers should take notice of this space.
Agency pins hopes on bullish crypto market as it starts accepting Bitcoin
Cryptocurrency's recovery sparks revival of payment trend.
Google shatters hopes of replacing cookies with independent identifiers
The tech giant dropped a bombshell on Wednesday with massive implications for independent ad tech.
Disney beefs up ad sales technology
Walt Disney Co. announced a suite of new products and a plan to rapidly automate its ad sales business across
Does ‘brand purpose’ messaging actually impact consumer behavior?
Vrity's Values Return Index shows taking stances on social issues does increase purchase propensity.
LOL Surprise and SuperAwesome enter the world of Roblox
The global initiative aims to bring LOL Dolls to life in a co-play experience on the popular kids gaming platform.
Digital agency Makeable creates DE&I recruiting platform
HIVE Diversity uses design and technology to optimize student resumes and profiles.
Indian media industry bodies face off against Google, government
While the Indian Newspaper Society is demanding a greater share of ad revenues from Google, the IAMAI is upset with
Cision to acquire Brandwatch for $450 million
The deal is expected to close in Q2 2021.
After much debate, Australia's Parliament passes news media code
Days after Facebook pulled the plug on News in the country, The Treasury Laws Amendment (News Media and Digital Platforms
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