Television

Articles: 3898 Results
Disney makes direct-to-consumer push as pandemic hammers legacy businesses

Disney makes direct-to-consumer push as pandemic hammers legacy businesses

Subscriber numbers across new platforms crosses 100 million, as 20 channels to be shuttered as part of new strategy

NBCU and Sky name leaders of joint global ad partnerships team OnePlatform

NBCU and Sky name leaders of joint global ad partnerships team OnePlatform

KC Sullivan and Andrew Mortimer to take lead.

Inside Icebucket: the 'largest' connected TV ad fraud scheme to date

Inside Icebucket: the 'largest' connected TV ad fraud scheme to date

Active ad fraud scheme is biggest witnessed in connected TV to date and could involve some dodgy publishers.

Pepsi partners Global Citizen and Lady Gaga for concert

Pepsi partners Global Citizen and Lady Gaga for concert

Live-streamed event will raise funds for World Health Organization.

Sky reunites ET and Elliott in first brand Christmas ad

Sky reunites ET and Elliott in first brand Christmas ad

Steven Spielberg was involved...

Vice strengthens content and live experience with Refinery29 acquisition

Vice strengthens content and live experience with Refinery29 acquisition

Deal grows Vice's global audience by 17%.

Netflix appoints Jackie Lee-Joe as chief marketing officer

Netflix appoints Jackie Lee-Joe as chief marketing officer

CMO of BBC Studios replaces Kelly Bennett, who announced departure in March.

BBH and Fremantle devise brand-friendly TV formats

BBH and Fremantle devise brand-friendly TV formats

Partnership will take six shows to market this summer in US and UK, including tech-focused game show.

AT&T unveils new ad venture following AppNexus purchase

AT&T unveils new ad venture following AppNexus purchase

US telecoms giant brings advertising and analytics businesses together in new joint venture.

HBO creates Westworld experience in US ahead of season two launch

HBO creates Westworld experience in US ahead of season two launch

HBO is creating a Mariposa Saloon experience ahead of the launch of the second season of Westworld in the US.

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