Advertising news and opinion from international thought leaders

May 25, 2022 by Arvind Hickman

Global review consolidated media in 10 markets to single agency.

December 20, 2021 by Arvind Hickman

Media and entertainment group has snapped up Captivate.

July 17, 2020 by Omar Oakes

Agreement may last only six months but Omnicom agencies stand to gain from priority access to data and insights.

January 08, 2020 by Simon Gwynn

Streaming Ad Insertion provides brands with data on impressions, frequency, reach and anonymised audience insights.

Campaign