Magazines

Articles: 8 Results
The Economist plumps for emotion in return to TV advertising

The Economist plumps for emotion in return to TV advertising

Spot builds on strategy to cultivate 'globally curious' audience.

The Economist CEO to step down

The Economist CEO to step down

Exit of Chris Stibbs follows sales team restructure and recent high-level departures.

The Economist hands out free coffee to highlight impact of food waste

The Economist hands out free coffee to highlight impact of food waste

The Economist is highlighting the impact of food waste on the environment with a series of events around New York.

DC Comics to open pop-up shop in Washington DC

DC Comics to open pop-up shop in Washington DC

DC Comics, which publishes Wonder Woman, Superman and Batman, is creating a pop-up shop in the US capital.

How The Economist ramped up subscriptions by bringing gross stories to life

How The Economist ramped up subscriptions by bringing gross stories to life

The Economist and marketing agency Sense developed a new positioning for the news brand that changed perceptions and garnered strong

Why ads in the editorial space will get results

Why ads in the editorial space will get results

Blink and you'll miss it ... why you might be wasting mobile spend. As advertisers are challenged with delivering ads

Can you find the women in these 'Where's Waldo'-style posters of Egyptian workplaces?

Can you find the women in these 'Where's Waldo'-style posters of Egyptian workplaces?

United Nations campaign from DDB uses a children's game to make an eloquent point about the country's gender disparity.

Hearst to launch HearstLive multimedia installation

Hearst to launch HearstLive multimedia installation

Content from Hearst media properties will be featured on a 9-feet tall and 55-wide digital display

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