Digital media

Articles: 125 Results
Google founders step back... but remain in control

Google founders step back... but remain in control

Larry Page and Sergey Brin have a stellar track record in accumulating wealth and power while trying to avoid accountability.

TikTok increases age limits for gifts and streaming

TikTok increases age limits for gifts and streaming

Policy change follows criticism about platform for allowing teenagers to spend relatively large sums of money on virtual gifts.

Most marketers will abandon personalisation, study predicts

Most marketers will abandon personalisation, study predicts

Gartner for Marketers report predicts 80% will stop investing in personalisation over next five years.

Facebook launches paid research app after controversial past efforts

Facebook launches paid research app after controversial past efforts

Facebook had breached Apple app rules after collecting data from users about what else they were doing on their phones.

Acast launches free podcaster access as it moves 'way beyond' ads

Acast launches free podcaster access as it moves 'way beyond' ads

World's biggest commercial podcast platform had previously insisted it would not adopt 'free to all' model.

Twitter is taking a risk with political ads ban

Twitter is taking a risk with political ads ban

It's not about the money; it never has been. It's about social media companies having clear policies and being able

Less than quarter of online ads being measured for brand uplift

Less than quarter of online ads being measured for brand uplift

Most brand research for digital campaigns are being carried out by media owners to justify spend, report warns.

Cracks appear in Google's search ad revenue dominance

Cracks appear in Google's search ad revenue dominance

Forecast of search ad market suggests Amazon is only growing player in $55bn US market.

'First open real-time bidding platform' launches for digital out-of-home

'First open real-time bidding platform' launches for digital out-of-home

Programmatic ad-buying system is set to enter US digital out-of-home market.

Vice strengthens content and live experience with Refinery29 acquisition

Vice strengthens content and live experience with Refinery29 acquisition

Deal grows Vice's global audience by 17%.

GET YOUR CAMPAIGN DAILY FIX

The latest work, news, advice, comment and analysis, sent to you every day

register free