Digital media
Amazon's Audible consolidates £378m global media account
Global review consolidated media in 10 markets to single agency.
George Floyd's legacy serves as a reminder of the work still to do
In a personal piece on the second anniversary of the murder of George Floyd, Shelley Bishton talks about the work
Brainlabs goes shopping again with acquisition of influencer marketing agency Fanbytes
Latest purchase follows those of User Conversion, Medianet, Consumer Acquisition and Amazon specialist Molzi in 2021.
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Uefa goes for virtual goal with Women’s Euro 2022 Roblox game
Game's mascots will team up with international players for educational content series.
Red Bull Racing: Winning the race off the track
Red Bull Racing has overtaken Mercedes to become the team with the second-largest fan base in Formula One. Chief marketing
Dentsu's new attention trading tool aims to 'clean up the clutter' on digital sites
The media group allows clients to optimise digital advertising spend on sites that produce the most effective attention, which could
YouGov hits brands and agencies with 'world's largest globally consistent' dataset
Data will provide insight into consumer behaviour, attitudes, media and social media consumption and demographics.
Miroma Group acquires in-housing agency Maker Lab
The acquisition will lead to Singapore-based Maker Lab expanding into Europe and North America, while The Miroma Group plans to
Jaguar Land Rover’s The Out launches debut social content campaign by NGN Lab
Work designed to promote both The Out car rental service as well as Jaguar Land Rover’s hybrid/electric vehicle credentials.
European Commission launches investigation into Google and Meta ad deal
Commission to look into an agreement between the two businesses that it says could 'restrict or distort competition' in markets
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