In the UK, £18m was 'wasted' on digital media in Q4 of 2021 and 2022.
Acorn-i will also continue to operate under its existing brand ID.
Performance marketing owes a lot to Google. PMW speaks to ten marketers on Google’s origins, its impact on adland, and
The broadcaster will export its content to three of the US’ biggest ad-supported streaming services.
Twitter will share finalised new logo and branding in due course.
Does X mark the spot or is it another nail in the coffin for a soon-to-be ex-social media platform, and
Subscribers are looking to save money amid a post-Christmas 'subscription cull'.
Goat has worked with clients including Dell, Beiersdorf, Meta, Tesco, Uber and Electronic Arts.
Phil Rowley, head of futures at Omnicom, was speaking at Campaign’s Gaming Summit
The commerce media company will become ASOS' exclusive advertising partner.