What the Secret Cinema deal means for the future of immersive entertainment
Secret Cinema’s growth trajectory is set to be supercharged by its recent deal with New York-based TodayTix, so what lies
Group M launches global framework to reduce carbon footprint of media
Clients will be advised on which channels, and eventually media vendors, are causing the most carbon emissions in effort to
He saved the world, but can James Bond rescue cinema?
The latest Bond film, No Time to Die, has broken records at the box office, but will that be enough
Jessica Alba and Zac Efron star in Dubai tourist board spy thriller
The campaign, created by Mother, uses Dubai as a backdrop for fictional film trailers.
Pearl & Dean's Kathryn Jacob: cinema can still thrive despite rush to streaming
CEO of cinema ad sales house is bullish about industry's prospects as society emerges from the pandemic.
Amazon Studios sets up Halloween virtual experience around Blumhouse horror films
Guests can watch live performances inspired by Blumhouse.
Cinema predicted to outpace global ad market
Spending on silver screen by advertisers to rise 6.8% from 2018.
Jurassic World live tour to feature 40-feet long dinosaurs
Jurassic World is being turned into a live-touring show that features dinosaurs measuring up to 40-feet long.
Remember: Intent, distribution, and execution matter
Brand Film Festival jury chair Jae Goodman provides insight into what makes a great brand film
Apple and Amazon join race for 007 distribution rights
Amazon and Apple have emerged as contenders for the distribution rights to the James Bond franchise.
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