Media
Comscore hires new head of global marketing
The brand is gearing up for a special 2019 with its mission to be the modern currency for planing, transacting
MediaLink CEO Michael Kassan's 2019 industry predictions
Find out what the industry exec believes is in store for holding companies, brands and more.
Wavemaker's Tim Castree named Group M North America CEO
Castree is tasked with boosting WPP's biggest market.
Mark Read's 'new WPP' needs its own creative transformation
Campaign reports from WPP's investor day.
Mark Read interview: 'No more major agency network mergers are planned'
WPP chief executive outlines plan to be 'creative transformation company'.
WPP to be 'creative transformation company' as strategy review focuses on growth
Mark Read will focus on communications, experience, commerce and technology.
Google gaffe sees mystery blank ad run across thousands of sites
Mistake reported to have cost Google $10m.
US and UK lead in programmatic media, but Germany and Japan among chasing pack
Brands operating in less mature programmatic media markets need to establish direct relationships with publishers, global study warns.
Sorrell's S4 Capital confirms $150m MightyHive acquisition
'The peanut has morphed into a coconut,' Sir Martin Sorrell proclaims as new venture makes second purchase.
Luxottica hands global media account to Zenith
Incumbent agency OMD did not repitch.
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