Media

Articles: 816 Results
Cracks appear in Google's search ad revenue dominance

Cracks appear in Google's search ad revenue dominance

Forecast of search ad market suggests Amazon is only growing player in $55bn US market.

Disney to split nearly $3B media business with Publicis and Omnicom

Disney to split nearly $3B media business with Publicis and Omnicom

It draws a close to the biggest media pitch in recent years.

Analysts suggest Publicis 'bitten off more than it can chew' as shares dive 13%

Analysts suggest Publicis 'bitten off more than it can chew' as shares dive 13%

Stock market movement follows decline in revenues reported last night.

Ad of the Week: Lightlife tells it like it is in hilarious new spot

Ad of the Week: Lightlife tells it like it is in hilarious new spot

Honesty is the best policy in Lightlife's new campaign.

Verizon Media's Guru Gowrappan: We want to play offence, not defence

Verizon Media's Guru Gowrappan: We want to play offence, not defence

After overhauling the business' brand and ad platforms, Verizon Media's CEO tells Campaign about his commerce-driven vision of the company,

'First open real-time bidding platform' launches for digital out-of-home

'First open real-time bidding platform' launches for digital out-of-home

Programmatic ad-buying system is set to enter US digital out-of-home market.

Vice strengthens content and live experience with Refinery29 acquisition

Vice strengthens content and live experience with Refinery29 acquisition

Deal grows Vice's global audience by 17%.

FMG hires communications veteran Andrew Lipman as CMO

FMG hires communications veteran Andrew Lipman as CMO

The appointment comes shortly after FMG's acquisition of W Magazine from Condé Nast.

MediaCom hires Stef Calcraft in global creative position

MediaCom hires Stef Calcraft in global creative position

Mother co-founder has experience of running DAN in UK...

Snapchat enables three-minute ads and 'goal-based' bidding

Snapchat enables three-minute ads and 'goal-based' bidding

Platform is keen to attract more advertising from entertainment companies.

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