Media articles

Articles: 72669 Results
Headshot of Mark Read

WPP’s Mark Read sees pay package surge to £6.7m

The holding company's resurgence has resulted in a near-doubling of Read's compensation.

Children built a Lego car in the toy company's Christmas spot

Lego Group builds towards global media review

IPG Mediabrand agency Initiative currently handles media buying and planning.

A colour photo of Christian Juhl, global CEO of Group M, and Mark Read, CEO of WPP

WPP snaps up influencer marketing agency Goat

Goat has worked with clients including Dell, Beiersdorf, Meta, Tesco, Uber and Electronic Arts.

Pictured: Cal Loftus, new business and marketing lead designer at Wunderman Thompson UK

'Doing it wrong': Thoughts from an older gamer

Brands still tend to lean into the stereotype that gamers are adult-children living with their parents. However, figures show that

Pictured: TikTok head office sign

WARC upgrades TikTok adspend forecast by $2bn

Video platform to defy recession with all brand categories set to increase investment this year.

Ab InBev logo which reads "To a future with more cheers"

Cannes Lions names creative marketer of the year

Award honours brand that has developed a reputation for creative marketing

Robert Mayhew sitting on a couch, coffee in hand

TikTok creator Robert Mayhew joins Gravity Road as creative director

Mayhew has developed a 140,000-strong following on TikTok over the past two years.

Campaign Gaming Summit: Sarah MacDonald, Tom Hemming, Phil Rowley, Claire Nance, and Gideon Spanier

Campaign Gaming Summit: Advertisers are ignoring 'older' gamers at their peril

Phil Rowley, head of futures at Omnicom, was speaking at Campaign’s Gaming Summit

From left to right: Tahlia Gray, Charlotte Mair, Jhenelle Green, Seyi Alawode and Jamelia Donaldson

Meet five Black women business owners breaking barriers and embracing equity

Inspired by International Women's Day earlier this month, Shannie Mears, head of talent at The Elephant Room, profiles five Black

ASOS' official logo

Criteo partners with ASOS to improve targeted advertising

The commerce media company will become ASOS' exclusive advertising partner.


Don’t miss your daily fix of breaking news, latest work, advice and commentary.

register free