Sustainability
P&G's Marc Pritchard on the rise of AR, VR and the so-called metaverse
Reiterating that brands must be a force for both growth and good, P&G’s chief brand officer tells the Spikes Asia
Have advertisers like Unilever ‘lost the plot’ over purpose?
Major shareholder attacked the FMCG giant’s sustainability strategy.
Advertisers sign open letter calling out tech platforms for climate misinformation
The open letter, led by the Conscious Advertising Network, has gathered more than 250 signatures and is addressed to the
Would you work on repositioning a fossil fuel brand?
As COP26 kicks off in Glasgow, global leaders plea for immediate action against the climate emergency.
Dentsu’s global sustainability lead: ‘We have to address our role in driving consumption’
The holding group is nearly 80% towards its net zero target.
Five sustainability lessons and achievements from G7
Five practical sustainable actions that can inform any future event.
Corona constructs pop-up sustainable beach bar
The bar in Cornwall contains no metal, plastic or concrete.
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SodaStream taps Zuckerberg for Earth Day campaign
No, it's his sister.
H&M launches island on Animal Crossing featuring digital Maisie Williams
Game of Thrones star will appear in several sustainability-themed initiatives for the fashion retailer.
Every major holding company calls on Gen Z to carry out 2 billion tiny acts to change the world
Dentsu, Havas, IPG, Omnicom, Publicis and WPP have teamed up with Google for Common Ground's new "Little x Little" campaign.
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